设计师 Jiaxin Lv 的作品 The Language of Emotion and Time 蛋糕包装 荣获了极具声望的 2023 A' Design Award 铜奖,竞赛类别为包装设计。
铜包装· 2023
The Language of Emotion and Time 蛋糕包装
设计师: Jiaxin Lv
包装类别A' Design Award 铜奖获奖者
已验证的获奖者
验证 #141472 的获奖状态设计作品
关于 The Language of Emotion and Time 蛋糕包装
《情感与时间的语言》是一款以鲜花作为新鲜度视觉标识的蛋糕包装设计。包装顶部附有一个透明花盒,可抽出、开启并拆卸后重复使用。随着花朵的绽放与凋谢,使用者可借此判断蛋糕是否依然新鲜。外壳采用可回收硬质纸板制成,花盒则选用可降解透明材料,以减少塑料的使用。包装尺寸为15×15×15厘米。当蛋糕作为礼物赠送时,鲜花取代了传统缎带,并赋予其更深的情感意涵。
荣誉认可
关于A' Design Award 铜奖
The Language of Emotion and Time 蛋糕包装是 A' Design Award 铜奖得主,这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品,印证了其设计师丰富的经验、想象力与机智。预计The Language of Emotion and Time 蛋糕包装将成为一件备受推崇、令人钦佩且被珍爱的物品,兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践,并因注重细节而出类拔萃。The Language of Emotion and Time 蛋糕包装出色地满足需求,触动渴望,迷住情感,并吸引好奇心。
设计幕后
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由设计师提供的致谢、团队成员及技术详情。
- 独特属性
- Flowers reflect the freshness of the cake. Flower language can convey emotions, and express your love, family affection or friendship. When buying or eating cake, users can intuitively perceive whether the cake has expired by observing the fresh state of flowers.
- 尺寸与包装
- The packaging size is 15cm*15cm*15cm
- 标签
- FRESHER; PACKING; CAKE; FLOWERS
- 生产技术
- It is made of recyclable hard cardboard shell, and the flower box is made of decomposable transparent material, which further reduces the use of overall plastic in the packaging
- 设计挑战
- The most difficult part of the design is to think about the relationship between people and things. The designer fully considers how the flowers are integrated with the packaging, and what the flowers and packaging mean for the application scenarios of the product. For this reason, we tried the revision of the first and last five editions. Finalize the existing shape
- 研究
- The design fully explored the packaging structure, and the survey interviewed the opinions of flower lovers and sweet tooth lovers.
- 灵感
- People think about the shelf life of food, and use written records to help sense the shelf life of things. Is there a more intuitive visual language, when people wrap flowers with ribbons, why not replace them with real flowers to reduce the use of industrial products and be environmentally friendly. At the same time, the blooming and fading of flowers also helps people perceive the shelf life. Cake as a gift, real flowers have different flower language, representing double blessing
- 项目周期
- The project started in Xuzhou in December 2021 and the concept work was completed in Xuzhou in May 2022
- 操作流程
- The flower box is glued to the top side of the package. Gently pull out the package. The flower box has a cover and can be detached and recycled, which is convenient for users to watch the flowers carefully and keep the flower box for living storage.
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