Virtual and Reality 视觉形象设计展 by Yu-Chieh Wang

Virtual and Reality 视觉形象设计展 by Yu-Chieh Wang is a highly esteemed winner of the very prestigious 2023 A' Design Award 银奖 in 平面、插画与视觉传达设计 Competition Category.

银平面· 2023

Virtual and Reality 视觉形象设计展

by Yu-Chieh Wang

Client: Tainan University of Technology Product Design Department

A' Design Award 银奖 Winner in 平面 Category

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Verified Award Winner

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Colors

The Design

About Virtual and Reality 视觉形象设计展

《虚与实》是一场诠释设计创作历程的视觉形象设计展。展览名称将两个相对的词汇并置,以映射抽象与现实之间的冲突。字体笔画被拆解,设计过程中所使用的各种工具构成了文字的结构。系列作品包含海报、卡片、笔记本、文具、直邮宣传品与包装。所有物件均以双特别色印刷,应用工艺包括压凸、局部上光与折纸工法。该展览曾于台南、台北与高雄三地展出。

The Recognition

About the A' Design Award 银奖

Virtual and Reality 视觉形象设计展是 A' Design Award 银奖得主，这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品，展现出其设计师杰出的专业技能、才华与敏锐。预计Virtual and Reality 视觉形象设计展将成为一件出色的典范之作，兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明，造福并拓展艺术、科学、设计和技术的边界。Virtual and Reality 视觉形象设计展是一件令人羡慕的创作，它唤起渴望，带来积极的情感，并激发惊叹与赞叹。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This work uses two special color printing in all application design inside, Mainly to enhance the visual effects of the work, to strengthen the idea of the idea of the idea, the performance of their own goals to achieve the meaning!
Dimensions & Packaging: This series of works used in many printing processing technology Applied to the printing technology are: playing convex, local glazing, special color printing, origami technology, And the use of packaging design and visual design for integration into a series of works.
Tags: Brand，Font design，Visual Image Design，Exhibition
Production Technology: This work uses two special color printing in all application design inside. There are graphic design and packaging design. Applications are: DM. Poster design. Card. Notebook. Stationery design.
Design Challenge: Everyone's aesthetic is not the same, there are different ideas for the design of the creation, I do not know my design is not able to be loved and accepted by everyone, But my design point of view is that human beings because of the design and make life beautiful and progress, to solve many life problems.
Research: No matter in the creative process or in the design practice, because every design is the beginning of creation, from the past to the present, from the present to the future. But design can be seen and felt everywhere in life. Through this exhibition, I hope to bring you love for life and design.
Inspiration: Emptiness and reality are antonyms. This combination reflects the conflict between abstraction and reality. Because of the different presentation methods, the combination of the two will become a challenge. In this process, you may lose your way and wander between reality and reality, but you will eventually find your own positioning and goals.This is the virtual and real visual image design exhibition, which is an interpretation of the process of design creation.
Project Duration: 2023/01/01 Design completed
2023/04/13—04/18
Shin Kong Mitsukoshi Exhibition in Tainan City
2023/05/19—05/22
Exhibited at Taipei Nangang Exhibition Hall
2023/05/25—05/27
Kaohsiung City Exhibition Hall
Operation Flow: This series of works is presented in the form of a design exhibition. The visual design uses its own structure to design, emphasizing the theme of virtual and real, thereby attracting the attention of the public and the media.
Patents: Yu-Chieh Wang，2023
Image Credits: Yu-Chieh Wang，2023