Peichi Chuang 的作品 Foremost Legacy 高尔夫球包装

设计师 Peichi Chuang 的作品 Foremost Legacy 高尔夫球包装荣获了极具声望的 2024 A' Design Award 铜奖，竞赛类别为包装设计。

铜包装· 2024

Foremost Legacy 高尔夫球包装

设计师： Peichi Chuang

客户: Foremost Golf

包装类别A' Design Award 铜奖获奖者

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验证 #159591 的获奖状态

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关于 Foremost Legacy 高尔夫球包装

Foremost Legacy 是一款高尔夫球包装设计。外盒尺寸为150 × 150 × 50毫米,内含三个137 × 45 × 45毫米的内盒。设计采用叠纹(莫尔条纹)印刷呈现三组动态画面:滚动的球、挥杆动作以及品牌标识。抽出每一个内盒,即可显现其中一组动态画面。将外盒倒置并按压透明片,盒体即可化身为高尔夫球洞,用于推杆练习。设计选用潘通色彩与银色铝质卡纸。

荣誉认可

关于A' Design Award 铜奖

Foremost Legacy 高尔夫球包装是 A' Design Award 铜奖得主，这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品，印证了其设计师丰富的经验、想象力与机智。预计Foremost Legacy 高尔夫球包装将成为一件备受推崇、令人钦佩且被珍爱的物品，兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践，并因注重细节而出类拔萃。Foremost Legacy 高尔夫球包装出色地满足需求，触动渴望，迷住情感，并吸引好奇心。

设计幕后

媒体资料包

由设计师提供的致谢、团队成员及技术详情。

独特属性: This packaging design distinguishes itself from traditional golf ball packaging by incorporating moiré printing technology to depict dynamic golf ball effects. Additionally, through the structural design of the packaging itself, we've achieved a unique functional transformation, enabling it to convert into a golf ball putting practice device. This innovative design not only enhances the visual appeal of the packaging but also provides added practical value, allowing users to enjoy more fabulous fun and convenience during use.
尺寸与包装: The outer box : 150mm x 150mm x 50mm.
The inner box : 137mm x 45mm x 45mm.
标签: Package, Golf, Experience, Motion
生产技术: Through moiré printing technology, we meticulously designed three dynamic frames: the dazzling motion of a rolling golf ball, the swing action, and the unique dynamic of the brand. The packaging ingeniously incorporates Pantone special colors and silver aluminum cardboard, presenting the unique color scheme of the brand's 30th anniversary. At the same time, combining the structure of the golf hole and the cutting design of the transparent partition, the packaging achieves both commemorative value and practical functionality.
设计挑战: In the process of integrating dynamic elements into the packaging design, we encountered several challenges. Due to the limited number of frames, we had to present various dynamic effects of golf balls within a confined space. This required continuous evaluation and experimentation to identify the design solutions that best highlight the sense of motion.

Another challenge was to transform the packaging into a functional putting practice device. We iteratively modified and tested the paper material, structure, and magnetic components to ensure that the box's slope, elasticity, and friction achieve optimal putting experience. This involved multiple rounds of testing and adjustments to achieve the desired usability outcome.
研究: Through surveys and user interviews, we found that traditional golf ball packaging lacked novelty and practicality, being quite similar across the board. Hence, in designing this packaging, we deliberately incorporated dynamic elements and putting practice features. We aim to enhance user engagement with the packaging by offering these additional design features, thus increasing the likelihood of repeated use. This approach reduces packaging waste and aligns with sustainable packaging principles.
灵感: To celebrate Foremost's 30th anniversary, we have crafted this packaging with a special infusion of dynamic charm and practical putting functionality. It's not just a packaging design, but also a profound reflection of our brand's journey, injecting a fresh soul and vitality into the product.
The inner box features a pull-out function, allowing the effortless extraction of three golf balls. During the pulling process, the inner box showcases the striking motion of the golf balls and the dynamic features of the brand, delivering visual surprises and enjoyment to the users.
项目周期: The project started in January 2023 in Taiwan and finished in June 2023 in Taiwan
操作流程: After unboxing the package, you will find three inner packages. Each time you pull one out, it's like uncovering a scene from a golf course, immersing you in the dynamic and joyful golf atmosphere.

Once you have removed all the inner packages, please don't rush to discard the external package because it holds a surprise! Flip the external package upside down, gently press down on the transparent sheet, and instantly transform the packaging into a golf hole, presenting a perfect golf-putting practice platform! Now, you can indulge in the joy of putting practice anytime, anywhere, and enhance your golf skills at your convenience.
团队成员: Pei Chi Chuang
图片版权: Creator - Pei Chi Chuang
Photo - Tsunghan Wu