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Baoquan Luo, Jiamin Feng and Zhiwei Lv 的作品 High Mountains Flowing Water 展览视觉识别

设计师 Baoquan Luo, Jiamin Feng and Zhiwei Lv 的作品 High Mountains Flowing Water 展览视觉识别 荣获了极具声望的 2025 A' Design Award 银奖,竞赛类别为平面、插画与视觉传达设计。


银平面· 2025

High Mountains Flowing Water 展览视觉识别

设计师: Baoquan Luo, Jiamin Feng and Zhiwei Lv

客户: LanceDesign(Guangzhou)Co.,LTD

平面类别A' Design Award 银奖获奖者

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已验证的获奖者

验证 #163317 的获奖状态

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设计作品

关于 High Mountains Flowing Water 展览视觉识别

《高山流水》是为一场中意艺术展创作的海报及视觉识别系统。设计融合东西方元素以表达文化交流之意:汉字"山"与"水"同英文字母以一气呵成的书法笔势相连,字母M与W构成的形态令人联想到罗马柱式。红、白、绿的色彩组合则呼应意大利国旗。展览名称、日期与场地采用较大字号排布,便于快速识读。手提袋、折扇与工作人员证件亦沿用同一套视觉设计。

荣誉认可

关于A' Design Award 银奖

High Mountains Flowing Water 展览视觉识别是 A' Design Award 银奖得主,这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品,展现出其设计师杰出的专业技能、才华与敏锐。预计High Mountains Flowing Water 展览视觉识别将成为一件出色的典范之作,兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明,造福并拓展艺术、科学、设计和技术的边界。High Mountains Flowing Water 展览视觉识别是一件令人羡慕的创作,它唤起渴望,带来积极的情感,并激发惊叹与赞叹。

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由设计师提供的致谢、团队成员及技术详情。

独特属性
The carefully layered layout creates a sense of exploration and discovery, symbolizing the precious value of finding a kindred spirit amid the complexities of the world. By blending Eastern and Western artistic elements, the poster communicates the idea that art transcends borders, showcasing the dynamic cultural dialogue and synergy between Chinese and Italian artists.
生产技术
This design is clean yet impactful, featuring a bold yet harmonious palette of red, white, and green. These colors not only evoke the Italian flag but also, through the dynamic interplay of red lines and green strokes, convey a sense of flowing vitality. The irregular layout enhances the poster’s dynamism, while the thoughtfully arranged elements create a fresh visual experience, underscoring the exhibition’s uniqueness and artistic appeal.
设计挑战
This design’s layout may appear casual, yet it’s meticulously planned. Key details such as the exhibition title, date, and venue are highlighted with larger fonts and distinctive colors, ensuring quick viewer recognition. To further enhance audience engagement and user experience, peripheral items such as tote bags, fans, and staff badges adopt the same visual design as the poster, reinforcing a cohesive, unified look across all materials.
灵感
This poster draws its inspiration from the fusion of Chinese aesthetics with Italian art, aiming to convey a profound cultural exchange and mutual understanding between the two nations through visual language. The classic theme of mountains and flowing water meet their match is woven into the design, emphasizing the concepts of knowing and encountering.
操作流程
The poster design artfully merges Chinese and English typography, capturing the essence of East-West cultural fusion. A central, intertwined motif symbolizes the dialogue and interaction between diverse cultures. The main visual integrates the Chinese characters for "Mountain" and "Water" with the English letters, creating a unique typographic effect. The letters "M" and "W" form a Roman column-like structure while representing the initial "I." Calligraphic strokes seamlessly link the characters for "Mountain" and "Water" in a single, fluid motion, highlighting the essence of Eastern aesthetics. Green brushstrokes flow across the design, enhancing its vitality and fluidity and reinforcing the "High Mountain and Flowing Water" theme.
团队成员
Baoquan Luo, Jiamin Feng, Zhiwei Lv
图片版权
LanceDesign(Guangzhou)Co.,LTD

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