Daikure Brand Identity Iphosta by JBBC Branding Consultancy is a highly esteemed winner of the very prestigious 2020 Umklomelo Webhulonzi we-A' Design Award in Ukukhangisa Competition Category.

IbhulonziUkukhangisa· 2020

Daikure Brand Identity Iphosta

by JBBC Branding Consultancy

Client: JBBC Branding Consultancy

Umklomelo Webhulonzi we-A' Design Award Winner in Ukukhangisa Category

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Verified Award Winner

Verify Award Status for #101065

View at A' Design Award Press Release Award Badge

Colors

The Design

About Daikure Brand Identity Iphosta

Ukubonakala Kwesikhonco sika-Daikure iyuhlu lwamaphosta olwenzelwe inkampani yaseJapan eyenza umkhiqizo emkhakheni wezimboni ezinzima. Abasebenzi bangempela benkampani bavela njengamamodeli. Amehlo acacile futhi azinzile aveza ukugxila kanye nobungcweti bomsebenzi. Isimo somzimba samamodeli siveza isibindi kulo msebenzi. Izinkangala zobuso ziphakamisa ulwazi olude kanye nokwethembeka. Umehluko phakathi kokukhanya okugqamile nokuluhlaza okumnyama usekela izinto ezibalulekile zesikhonco okuyi-professionalism, ukunaka imininingwane kanye nobungcweti bomsebenzi. Izithombe zenzelwe ukudlulisela amandla aqinile futhi azinzile.

The Recognition

About the Umklomelo Webhulonzi we-A' Design Award

Daikure Brand Identity Iphosta iwinile uMklomelo Webhulonzi we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo ephawulekayo eyehlukaniswa ukudala, ubuhlakani nobukhali bengqondo. Abawinile beBhulonzi yimisebenzi enobuchule obukhulu nedala ngokumangalisayo eqinisekisa isipiliyoni esibanzi, umcabango nobuhlakani babaklami babo. Daikure Brand Identity Iphosta ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo, enobungcweti obuphawulekayo nezinto ezintsha. Lo mklamo owinile uMklomelo Webhulonzi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu ebuciko, esayensi, ekuklameni nasebuchwepheshe futhi uhamba phambili ngenxa yokunaka kwawo imininingwane. Daikure Brand Identity Iphosta iyanelisa izidingo ngokumangalisayo, ithinta izifiso, iheha imizwa futhi ikhanga ukufuna ukwazi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The posters expressed the craftsman attitude from Japanese culture and show Japanese heritage attitude, innovation for high technology and superb performance and amazing welding technique.
Tags: Daikure, Manufacturing, Poster, Japan, JBBC
Production Technology: The clear and steadfast eyes expressed the attitude of focus and craftsmanship, and posture of models expressed the breakthrough and boldness in profession. In addition, the facial expression showed the experience from old heritage regarded as trustworthy and depended. Contrast of the light arrangement and dark blue were in consistent with the brand values as professional, detail-oriented and craftsmanship. The picture was designed to reveal with strong and solid energy.
Design Challenge: One challenge was to take perfect shot with these two gentleman who were real staffs in Daikure but they did wonderful job. The other challenge was to show the craftsmanship and welding technique in the same design.
Research: Jbbc conducted many deep interviews with employees and clients of Daikure in Japan. The design concept was developed from the feedback from both parties.
Inspiration: "Though people may regard us as old school, for the past 60 years, this is the way we work, insisting in every detail and making every machinery product as the only handmade craft piece in the world. The attitude is in our blood as a Japanese and that's the reason why we can keep Daikure in the position as one of the world leading company in this category" said by Chief Officer of Operation in Daikure.
Patents: Copyrights belong to Jblossom Branding Consultancy Co., Ltd., 2019
Image Credits: Jblossom Branding Consultancy Co., Ltd