Iplatinamu Ukupakisha · 2021
Pepsi Chinas People Daily New Media Ikani Yesiphuzo
by PepsiCo Design and Innovation
- Umklomelo Weplatinamu we-A' Design Award 2021 in Ukupakisha
- CLIENT: PepsiCo Design & Innovation
- Estimated Number of Design Views: 442,372
- Verification code 6A1390DC4A · Verify this award
Colors
About Pepsi Chinas People Daily New Media Ikani Yesiphuzo
I-Everyday Heroes iwuchungechunge lwemiklamo yamakani esiphuzo ekhumbulisayo edalelwe uPepsi ngokubambisana nophiko lwe-New Media lwe-People's Daily yaseChina. Lawa makani ahlonipha abasebenzi bezempilo, abasebenzi, amavolontiya kanye nabalethi bezimpahla abasebenzela imiphakathi yabo emgqeni ophambili phakathi nobhubhane lwe-COVID-19. Umklamo ngamunye uhlonipha isizukulwane esisha samaqhawe ansuku zonke futhi uveza ukubonga ngeminikelo yawo yansuku zonke. Ukupakisha kuguqula isiqukathi sesiphuzo esijwayelekile sibe umlayezo womphakathi olula wokubonga nokuhloniphana.
About the Umklomelo Weplatinamu we-A' Design Award
Pepsi Chinas People Daily New Media Ikani Yesiphuzo iwinile uMklomelo Weplatinamu we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo eyiqiniso eyingqayizivele, ebukekayo nenobukhosi. Abawinile bePlatinamu yizimangaliso zokudalwa, ubufakazi bemingcele yobuhlakani bokudala, futhi babonisa ubungcweti nobuhlakani obungenakuqhathaniswa babaklami babo. Le miklamo ilindeleke ukuba ibe yimisebenzi edume kakhulu echaza ubuhle besikhathi, enikela ekuhlalakahleni komphakathi futhi isunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Pepsi Chinas People Daily New Media Ikani Yesiphuzo ibonisa izinga elingaphezu kwejwayelekile lobuhle futhi ngokungangabazeki yenza umhlaba ube yindawo engcono ngezimfanelo zayo eziluthandwa nezibalulekile. Pepsi Chinas People Daily New Media Ikani Yesiphuzo ngumsebenzi owinile uMklomelo Weplatinamu we-A' Design Award ovusa izifiso, ukhuthaza, ujabulisa futhi udale injabulo enkulu.
Press Kit
- Unique Properties
- Pepsi joined hands with Chinas Peoples Daily New Media to introduce and celebrate a new generation of heroes, the global collective of medical staff, workers, volunteers, and delivery persons who have been fighting on the frontlines of this pandemic every single day. As an homage to them, we launched the Everyday Heroes campaign, a meaningful tribute expressed through commemorative can designs.
- Tags
- Packaging, Beverage
- Inspiration
- COVID-19 has changed the world forever, and altered lives across the globe. Everyone has been affected, but we have also witnessed bold bravery and incredible acts of kindness. At Pepsi, we have been moved by the courageous people showing up, day after day, for their communities. Their spirit of love is deeply inspiring. We wanted to create something that honored them and expressed our sincere gratitude for their contributions.
