Save Calendar Umsebenzi Oyinhloko: Umdwebo Wekhalenda by Mengjia Li is a highly esteemed winner of the very prestigious 2021 Umklomelo Wesiliva we-A' Design Award in Igrafikhi Competition Category.
IsilivaIgrafikhi· 2021
Save Calendar Umsebenzi Oyinhloko: Umdwebo Wekhalenda
by Mengjia Li
Client: Northeastern University
Umklomelo Wesiliva we-A' Design Award Winner in Igrafikhi Category
Verified Award Winner
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About Save Calendar Umsebenzi Oyinhloko: Umdwebo Wekhalenda
Save Calendar iwuchungechunge lwemidwebo eyakhelwe ikhalenda enendikimba yokonga ukudla. Imidwebo ikhombisa insimu yasepulazini kuwo womane amasizini asentwasahlobo, ihlobo, ikwindla nasebusika. Imibala iyashintsha njalo ngesizini, ngakho izikhathi ezine kulula ukuzihlukanisa. Ukwakheka okulinganayo ngesitayela saseShayina kunikeza izithombe ukubukeka kwesimanje. Ulwazi lwenyanga nesizini lubekwe phezulu kwelisheshi ngalinye. Imidwebo yenziwe ngesoftware yekhompyutha yaphinde yaphrintwa ngo-800 nge-800 millimeters. Uchungechunge lukhombisa umsebenzi onzima wabalimi futhi lukhumbuza abantu ukuba babeke phambili ukudla.
The Recognition
About the Umklomelo Wesiliva we-A' Design Award
Save Calendar Umsebenzi Oyinhloko: Umdwebo Wekhalenda iwinile uMklomelo Wesiliva we-A' Design Award, ukwaziswa okuhloniphekile ngokungajwayelekile okunikezwa imiklamo esezingeni eliphezulu, ebukekayo nethinta kakhulu. Abawinile beSiliva yimisebenzi egqamile kakhulu nedala kakhulu ebonisa ubungcweti obuphawulekayo, italente nobuhlakani babaklami babo. Save Calendar Umsebenzi Oyinhloko: Umdwebo Wekhalenda ilindeleke ukuba ibe ngumsebenzi omuhle wesibonelo, onobungcweti obuphawulekayo nezinto ezintsha ezijulile. Lo mklamo owinile uMklomelo Wesiliva we-A' Design Award uyinto entsha ebonakala kakhulu nethakazelisayo esiza futhi isunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Save Calendar Umsebenzi Oyinhloko: Umdwebo Wekhalenda iyinto enomhawu omkhulu kuyo evusa izifiso, ilethe imizwa emihle futhi ivuse ukumangala nokuxakeka.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- By showing the changes of the four seasons in the field, combining the field scenery with the calendar modeling, exploring the Chinese fashion and charm, thus creating illustration design works with modern design flavor and national characteristics.
- Dimensions & Packaging
- Printing illustrations:800mm (H) x 800mm (W) (sheet size), Data size:1800mm (H) x 1800mm (W), 300dpi, cmyk.
- Tags
- Economy, field, seasons change, illustration design, Chinese style
- Production Technology
- Draw a series of illustrations and expressions by computer software. It is produced by high-level printing and manufacturing technology to show the details of beautiful and exquisite illustrations.
- Design Challenge
- The difficulty lies in accurately grasping the characteristics of the four seasons in the field, combining the scenery of the four seasons with the color change, and accurately distinguishing the four seasons by color, so as to shape the modern aesthetic feeling.
- Research
- Starting from the four seasons of the field, it is depicted by the expression technique of national tide style. Taking the changes of the fields in spring, summer, autumn and winter as the breakthrough point, the gifts of the fields to people are reflected through the pictures. The month and season information is added at the top of the screen to further highlight the theme of frugal calendar and remind people to cherish food.
- Inspiration
- It is the traditional virtue of the Chinese nation to practise economy and oppose waste. However, with the development of the era of consumer economy, waste phenomena emerge one after another. Starting from saving food, this set of works reflects the hard work of farmers by showing the four seasons of the field, so as to awaken people's gratitude for food.
- Project Duration
- In Shenyang, a major agricultural product producing province, in 2020 .
- Operation Flow
- This design takes the changes of the four seasons of the field as the breakthrough point to create a series of illustrations. The symmetrical composition with strong Chinese flavor enhances the visual impact of the picture and attracts people's aesthetic interest with high aesthetic effect.
- Team Members
- Art Director: Huo Kai, designer: Li Mengjia
- Image Credits
- Image #1 : Li Mengjia, 2020
Image #2 : Li Mengjia, 2020
Image #3 : Li Mengjia, 2020
Image #4 : Li Mengjia, 2020
Image #5 : Li Mengjia, 2020
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