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Pure1 Service Experience Primary Function: Iwebhusayithi Yekhathalogi Yezinsizakalo ngu-The Pure1 Team

Umdwebo Pure1 Service Experience Primary Function: Iwebhusayithi Yekhathalogi Yezinsizakalo ngu-The Pure1 Team ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2021 Umklomelo Wesiliva we-A' Design Award Esigabeni Somncintiswano se-Iwebhu.


IsilivaIwebhu· 2021

Pure1 Service Experience Primary Function: Iwebhusayithi Yekhathalogi Yezinsizakalo

ngu The Pure1 Team

Iklayenti: Pure Storage

Umnqobi we-Umklomelo Wesiliva we-A' Design Award Esigabeni se-Iwebhu

37,059

Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#119708

Imibala

Ukuklama

Mayelana ne-Pure1 Service Experience Primary Function: Iwebhusayithi Yekhathalogi Yezinsizakalo

Pure1 Service Experience iyiwebhusayithi yekhathalogi yezinsizakalo yokuthola nokubhalisa ezinsizakalweni zokugcina kwesibhakabhaka nezinsizakalo zochwepheshe. Insizakalo ngayinye ivezwa njengekhadi kwigridi esabelayo ezivumelanisa nosayizi abehlukene bezikrini. Ikhasi lemininingwane libonisa izimo zokusetshenziswa nokubiza kwentengo, kanti izincomo ezisizwa yi-AI zisiza amakhasimende ukuqhathanisa izinketho. Isicelo sokulinga noma sentengo singenziwa ngokuchofoza kabili, futhi i-Order Tracker ibonisa inqubekelaphambili yesicelo ngasinye. Inhloso ukwenza ukubhalisa ezinsizakalweni zebhizinisi kube lula njengokungena kuhlelo lokusakaza.

Ukuqashelwa

Mayelana ne-Umklomelo Wesiliva we-A' Design Award

Pure1 Service Experience Primary Function: Iwebhusayithi Yekhathalogi Yezinsizakalo iwinile uMklomelo Wesiliva we-A' Design Award, ukwaziswa okuhloniphekile ngokungajwayelekile okunikezwa imiklamo esezingeni eliphezulu, ebukekayo nethinta kakhulu. Abawinile beSiliva yimisebenzi egqamile kakhulu nedala kakhulu ebonisa ubungcweti obuphawulekayo, italente nobuhlakani babaklami babo. Pure1 Service Experience Primary Function: Iwebhusayithi Yekhathalogi Yezinsizakalo ilindeleke ukuba ibe ngumsebenzi omuhle wesibonelo, onobungcweti obuphawulekayo nezinto ezintsha ezijulile. Lo mklamo owinile uMklomelo Wesiliva we-A' Design Award uyinto entsha ebonakala kakhulu nethakazelisayo esiza futhi isunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Pure1 Service Experience Primary Function: Iwebhusayithi Yekhathalogi Yezinsizakalo iyinto enomhawu omkhulu kuyo evusa izifiso, ilethe imizwa emihle futhi ivuse ukumangala nokuxakeka.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile
The Pure1 Service Experience is designed to make subscribing to Pure Storage services as simple as signing up for video streaming plans. With this goal in mind, Pure1 team has designed a transparent and automated digital journey that simplifies discovery, ordering, and tracking. Have trouble deciding? AI-assisted recommendations help customers make the right choice. Ready to buy? A quote request takes just two clicks, and the Order Tracker provides up-to-the-minute status for easy tracking.
Izilinganiso Nokupakisha
The design embodies a modular concept at its core with each service presented as a card. The cards are laid out on a responsive grid that smoothly adapts to different viewports across browsers and devices. The card detail page further exemplifies the modular concept by flexibly displaying each section based on the requirements of each service type. Adding an elegant touch to the UX, CSS animations and Lottie Files are used diligently to add navigation cues and delights to the interactions.
Amathegi
Pure1, Pure as-a-Service, Pure Storage, web services, Storage as-a-Service, cloud, cloud storage, SaaS
Ubuchwepheshe Bokukhiqiza
The initial concept of the design was created as wireframes in Figma. Through internal stakeholder reviews and external user feedback, the design evolved and hardened over time into polished comps and interactive prototypes. The development team implemented the design using a combination of Bootstrap, AngularJS, and Pure1 CSS libraries on the front end, and a sophisticated stack of backend technologies such as AWS messaging services, MongoDB, and KairosDB.
Inselele Yokudweba
The Service Experience design project happened during a time when Pure Storage was undergoing a major rebranding so the team partnered very closely with Marketing Creatives to ensure this design followed this new language while ensuring that it fits harmoniously within the existing Pure1 environment. Through tight collaborations with the Marketing team and other business units, the team delivered a simple service workflow that captures the essence of the new modern look and feel of the rebrand.
Ucwaningo
The Pure1 team performed a combination of competitive benchmarking, internal reviews, and user validations with the objective of delivering a simple self-guided customer experience. By applying learnings during wireframing, the team iterated on the design over multiple stages of business feedback, then tested the design through Figma prototypes to collect feedback from potential customers. After release, the team monitored usage via Google Analytics, and used the data to fine-tune the design.
Ugqozi
Companies across industries are rapidly evolving their IT infrastructure to be cloud- and subscription-based, opening doors for a new level of IT infrastructure agility and cost flexibility. While the design industry has done a good job making E-commerce easy for B2C websites, online buying of IT services remains a big challenge in B2B. Pure1 team was inspired to design a first class digital journey for customers to discover, learn, and subscribe to services to help accelerate this evolution.
Ubude Bephrojekthi
This project was a collaboration between multidisciplinary teams at Pure Storage. The project started around mid-2020, with the initial release of Pure1 Service Experience in January 2021. Team members are primarily located in Bellevue, Washington and Mountain View, California.
Ukuhamba Kokusebenza
When customers log into Pure1, they navigate to the Service Catalog to explore a wide range of services such as cloud storages, backup services, and professional services. To evaluate a service they click through to the Details page to view use cases and detailed pricing information. On the same page, they can request a trial or a quote in just two clicks. Once a request is created, customers can use the Order Tracker to view request progress, and schedule professional services if they desire.
Amapathenti
Pure1® and logo are registered trademarks of Pure Storage
Amalungu Eqembu
Pure1 Design, Engineering, and Product team
Amakhredithi Ezithombe
All images and video contents used in this submission are properties of Pure Storage

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Umdwebo Omuhle Ufanele Ukwaziwa Okukhulu

I-A' Design Award ngumklomelo wamazwe ngamazwe, ohlolwa ngabejaji womdwebo omuhle. Hlanganyela ku-A' Design Award ukuze uthole ithuba lokuthola ukwaziwa okufanelekile, udumo, isithunzi kanye nokwaziswa komsebenzi wakho. Qoka umsebenzi wakho ku-A' Design Award bese uncintisana ngomklomelo odumile we-A' Design Prize.

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