Episode Ukuklama Kokuhlangabezana Nomklamo Wesitembu by Plus X

Episode Ukuklama Kokuhlangabezana Nomklamo Wesitembu by Plus X is a highly esteemed winner of the very prestigious 2021 Umklomelo Webhulonzi we-A' Design Award in Igrafikhi Competition Category.

IbhulonziIgrafikhi· 2021

Episode Ukuklama Kokuhlangabezana Nomklamo Wesitembu

by Plus X

Client: Sk D&d Episode

Umklomelo Webhulonzi we-A' Design Award Winner in Igrafikhi Category

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Verified Award Winner

Verify Award Status for #119730

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Episode Ukuklama Kokuhlangabezana Nomklamo Wesitembu

I-Episode iwuklamo lobunikazi bomkhiqizo kanye nomklamo wokuhlangabezana nomkhiqizo wesethulelo lezindawo zokuhlala okwabelwana ngazo. Umklamo ugxile kubasebenzisi kunokugxila kubahlinzeki, futhi ubeka phambili ukuxhumana nabahlali. Isikwele esisophawini lwe-Episode simele isikhala esiphethe izindaba ezihlukahlukene. Uphawu, imibala, izinhlobo zamagama kanye nezithombe ezibalulekile kusetshenziswa kuzo zonke izindawo zokuxhumana ku-inthanethi kanye nangale kwe-inthanethi, kuhlanganise namakhadi abahlali nezinombolo zamagumbi. Uhlelo luguquguqukile kunokuba lugxile endaweni eyodwa, ngakho umhlali ngamunye angaqedela umklamo ngendaba yakhe siqu.

The Recognition

About the Umklomelo Webhulonzi we-A' Design Award

Episode Ukuklama Kokuhlangabezana Nomklamo Wesitembu iwinile uMklomelo Webhulonzi we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo ephawulekayo eyehlukaniswa ukudala, ubuhlakani nobukhali bengqondo. Abawinile beBhulonzi yimisebenzi enobuchule obukhulu nedala ngokumangalisayo eqinisekisa isipiliyoni esibanzi, umcabango nobuhlakani babaklami babo. Episode Ukuklama Kokuhlangabezana Nomklamo Wesitembu ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo, enobungcweti obuphawulekayo nezinto ezintsha. Lo mklamo owinile uMklomelo Webhulonzi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu ebuciko, esayensi, ekuklameni nasebuchwepheshe futhi uhamba phambili ngenxa yokunaka kwawo imininingwane. Episode Ukuklama Kokuhlangabezana Nomklamo Wesitembu iyanelisa izidingo ngokumangalisayo, ithinta izifiso, iheha imizwa futhi ikhanga ukufuna ukwazi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Many residential space brands provide a supplier-centered brand identity. However, Episode is a user-centered design with a major difference in communication with customers.
Dimensions & Packaging: Digital Work
Tags: Share, Episode, Dwell, Story, House, Harmony, Relationship, Gathering
Production Technology: 1. Brand Value Platform
It defines the brand essence, “Life Storyg (story+storage),” and the core brand value, “living space, value community, and emotional platform.”

2. Visual Identity and Brand Design Element Development
The square in the EPISODE logo indicates a space where diverse stories and harmonization are contained. It is developed to flexibly expand to online/off-line contacts.

3. Brand Experience Design
From various communication contacts, key visual assets such as logos, colors, typefaces, and key visuals are used in the right place to provide Episode’s unique brand experiences.
Design Challenge: Modern residential spaces are not just a resting place but a place of applying the values and tastes and, furthermore, aspects of one’s life. Through this identity design, SK D&D intends to break away from the concept of traditional residence and suggest a new dwelling place.
Research: SK D&D has thoroughly analyzed diverse space share services, which are currently provided to customers, conducted interviews to find ways to create synergy through customer members coming together, and considered ways to visually connect customer experience elements.
Inspiration: Episodeis not only a living space but also a shared residential platform made with customers’ experiences and values. SK D&D develops the design by focusing on a design that can be flexibly changed and applied rather than a fixed design, on a touchpoint to express the characteristics of the brand.
Project Duration: The project proceeded for 4 months in Seoul, South Korea.
Operation Flow: The design motif developed has been applied to resident cards, room numbers, etc. for customers and completed when they draw their own episode. SK D&D intends to provide a variety of new brand experiences to users through a flexible design rather than a fixed one.
Team Members: Creative Director: Shin myungsup
Strategy Director: Choe jangsoon
BX Planner: Kook bohyun
BX Planner: Kim jisu
BX Designer: Kim hyunwoo
BX Designer: Lee yoonseong
BX Designer: Im sunghwan
BX Designer: Park jiyong
Motion Designer: Lim kwangmyung
Project Director(SK D&D): Kim dohyun
Project Manager(SK D&D): Lee chungheon
Project Manager(SK D&D): Kim jinhee
Project Manager(SK D&D): Bak areum