Umdwebo Wa Lana Waqfa Brand Uhlelo Lwezombusazwe Lwe-TV ngu-Rami Yaser Hosni ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2021 Umklomelo Wensimbi we-A' Design Award Esigabeni Somncintiswano se-Ukukhangisa.

InsimbiUkukhangisa· 2021

Wa Lana Waqfa Brand Uhlelo Lwezombusazwe Lwe-TV

ngu Rami Yaser Hosni

Iklayenti: TRT Arabi TV channel

Umnqobi we-Umklomelo Wensimbi we-A' Design Award Esigabeni se-Ukukhangisa

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Vakashela Isayithi Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

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Ukuklama

Mayelana ne-Wa Lana Waqfa Brand Uhlelo Lwezombusazwe Lwe-TV

I-Wa Lana Waqfa (masime) wuhlelo lwezombusazwe lwansuku zonke olugxile ezindabeni zesikhathi samanje. Lukhanyisa isiganeko sendaba bese lusihlaziya ngokujulile. Ithimba labadizayini lenze ukwakha kabusha okuphelele (i-opener, isitudiyo, imidwebo yohlelo, i-promo..) ukuze kubonakale kahle umqondo wohlelo, ophinda phezulu "ukugqamisa" kanye "nokumisa" endabeni ethile. Uhlamvu lokuqala egameni lohlelo lukhanyisa uhlamvu lokuqala lwegama lesibili, ukuze kudluliselwe umlayezo wokugqamisa nokuhlolisisa. Umugqa owengeziwe ekupheleni kwegama lesibili, umele ukumisa (igama lohlelo).

Ukuqashelwa

Mayelana ne-Umklomelo Wensimbi we-A' Design Award

Wa Lana Waqfa Brand Uhlelo Lwezombusazwe Lwe-TV iwinile uMklomelo Wensimbi we-A' Design Award, ukwaziswa okuhloniphekile okunikezwa imiklamo emihle ehlangabezana nezidingo zobungcweti nezemboni ezilindelekile ezimpahleni ezihlelwe kahle. Abawinile beNsimbi babonisa ikhono elikhulu, ubungcweti obuphezulu, ukuqonda kochwepheshe namandla okudala abadali babo. Wa Lana Waqfa Brand Uhlelo Lwezombusazwe Lwe-TV ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo esebenzayo nenezinto ezintsha. Lo mklamo owinile uMklomelo Wensimbi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu zemboni futhi unezimfanelo zobuchwepheshe ezifanelekile ezihlanganiswe nolwazi nethalente. Wa Lana Waqfa Brand Uhlelo Lwezombusazwe Lwe-TV iyahlonishwa ngenxa yokucophelela kwayo futhi ihlelelwe ukulethela izinguquko zomgangatho wempilo ezisiza ukwenza umhlaba ube yindawo engcono.

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Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: Wa Lana Waqfa (let us pause) is a daily political show that focuses on a current affair topic of the news and expands on it. It shed the light on that event and analyze it in depth. The design team did a full rebrand of the entire show (opener, studio, in-show graphics, promo..)
Amathegi: broadcast program, political, current affairs, news, arabic, design, brand, opener
Inselele Yokudweba: To build a strong brand that can be easily updated on a daily basis (based on the content of today’s episode), we have created a system where the visuals can be updated easily (in 30 minuets), yet maintaining the brand essence.
Ugqozi: The concept of the brand revolves around the “highlighting” part, where the first letter shed a light into the first letter of the second word, to convey the message of highlighting and exploring. The extended line at the end of the second word, represents the pause.

The package includes the studio (videowall), full frame designs, sting, wipe, opener, and closer. The opener ends without revealing the name of the show in it, instead the name appears in the wall inside the studio (that makes it continues and part of the show).
Our main shapes are all revolved around the spot light (diagonal shapes).
Ubude Bephrojekthi: The project started in December 2020, and was on air January 2021 (in Istanbul, Turkey)
Amalungu Eqembu: Art Director: Rami Yaser Hosni
Designer: Soheib Larabi
Designer: Ali Alabachee
Opener: M. Ali Ozturk