Radailiai Umsebenzi Oyinhloko: Ubunikazi Bokubonakalayo by Stand Up Team

Radailiai Umsebenzi Oyinhloko: Ubunikazi Bokubonakalayo by Stand Up Team is a highly esteemed winner of the very prestigious 2021 Umklomelo Wesiliva we-A' Design Award in Igrafikhi Competition Category.

IsilivaIgrafikhi· 2021

Radailiai Umsebenzi Oyinhloko: Ubunikazi Bokubonakalayo

by Stand Up Team

Client: Stand UP

Umklomelo Wesiliva we-A' Design Award Winner in Igrafikhi Category

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Colors

The Design

About Radailiai Umsebenzi Oyinhloko: Ubunikazi Bokubonakalayo

Radailiai ubunikazi bokubonakalayo obudalelwe umuzi omkhulu kanye nepaki yama-dinosaur. Ingxenye engaphezulu yelogo yomuzi omkhulu ikhombisa ingcezu esakhiwe ngobuciko ye-arch, iphethini yemigqa ekhonjiwe kanye nomhlobiso wamagagasi amanzi. Ingxenye engezansi ikhombisa umhlobiso wamanzi ofanayo kanye ne-dinosaur eyakhiwe ngobuciko. Ukushintsha umbhalo kanye nokuphendula i-hexagon icon ngamadigri angu-180 kudala ilogo ye-Dino Park, ne-dinosaur ngenhla kanye nendlu ehlanekezelwe ngezansi. Ipalethi yombala ohluza oluhlaza okotshani kanye negolide eliwundlu ihlanganisa lawa mazwe amabili. Ubunikazi busetshenziswa emakhadini ebhizinisi, ezikhangisweni, ema-envelopu kanye nezikhwama zezipho.

The Recognition

About the Umklomelo Wesiliva we-A' Design Award

Radailiai Umsebenzi Oyinhloko: Ubunikazi Bokubonakalayo iwinile uMklomelo Wesiliva we-A' Design Award, ukwaziswa okuhloniphekile ngokungajwayelekile okunikezwa imiklamo esezingeni eliphezulu, ebukekayo nethinta kakhulu. Abawinile beSiliva yimisebenzi egqamile kakhulu nedala kakhulu ebonisa ubungcweti obuphawulekayo, italente nobuhlakani babaklami babo. Radailiai Umsebenzi Oyinhloko: Ubunikazi Bokubonakalayo ilindeleke ukuba ibe ngumsebenzi omuhle wesibonelo, onobungcweti obuphawulekayo nezinto ezintsha ezijulile. Lo mklamo owinile uMklomelo Wesiliva we-A' Design Award uyinto entsha ebonakala kakhulu nethakazelisayo esiza futhi isunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Radailiai Umsebenzi Oyinhloko: Ubunikazi Bokubonakalayo iyinto enomhawu omkhulu kuyo evusa izifiso, ilethe imizwa emihle futhi ivuse ukumangala nokuxakeka.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The upper part of the Radailiai manor logo depicts a stylized fragment of an arch (manor symbol), a pattern of diagonal lines, and a motif of water waves (SPA, water, tranquillity). The lower part of the logo depicts an analogous water motif and a stylized dinosaur. Changing the text part of the logo and rotating the hexagon icon 180 ° results in the Dino Park logo with a dinosaur at the top and an inverted house at the bottom!
Dimensions & Packaging: We created the design for business cards, posters, envelopes, and gift bags.
Tags: Visual identity, Restaurant, Logo, Graphic Design, Lithuania
Production Technology: Palette of deep green and rose gold looks solid for manor image, but is easily transformed to the greens of Dino park jungle!
Design Challenge: The creative challenge was to bring together two different worlds so you can clearly see their unique identity.
Research: With the elegant and unique color combination, the new visual identity brings out a modern and fresh look.
Inspiration: A logo that conveys two different messages.
Combine these two, from the very first sight totally different spheres & create one visual identity, one harmonious brand image.
The style of Dino Park remains a bit more playful, and that of Radailiai Manor is solid, but with stylized details, it matches the first. The combination of dark green and rose gold gives Raidailiai manor solidity.
Project Duration: The project started in December 2019 in Klaipeda and finished in May 2020.
Operation Flow: The logo was simplified, and supported by a simple, and clear visual identity.
Team Members: Designer: Grete Milkinte
Creative Director: Inesa Budgine