Clatoz Uchungechunge Lwemidwebo by Yoonje Yang

Clatoz Uchungechunge Lwemidwebo by Yoonje Yang is a highly esteemed winner of the very prestigious 2021 Umklomelo Wensimbi we-A' Design Award in Igrafikhi Competition Category.

InsimbiIgrafikhi· 2021

Clatoz Uchungechunge Lwemidwebo

by Yoonje Yang

Client: Clatoz

Umklomelo Wensimbi we-A' Design Award Winner in Igrafikhi Category

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Colors

The Design

About Clatoz Uchungechunge Lwemidwebo

I-Clatoz iwuchungechunge lwemidwebo ecubungula imizwa yabantu abaningi abahlukahlukene ngamaphethini nemibala. Le misebenzi yenziwe ngezinhlobonhlobo zezinto (mixed media) ngobukhulu obubili, okungu-24 ngo-17 amasentimitha kanye no-29.7 ngo-21 amasentimitha. Umbala uthwala incazelo yemizwa, njengokushisekela okuboniswa ngombala obomvu kanye nokuzola okuboniswa ngombala oluhlaza. Imibala emnyama ibonisa umhlaba wangaphakathi ofihlekile womuntu ongakhulumi. Amaphethini ahlelwe ngamazinga abonisa indlela imizwa eba yinkimbinkimbi ngayo. Le midwebo iboniswa emagalari, lapho khona umdwebo ngamunye ungaphenduka yithuluzi lengxoxo.

The Recognition

About the Umklomelo Wensimbi we-A' Design Award

Clatoz Uchungechunge Lwemidwebo iwinile uMklomelo Wensimbi we-A' Design Award, ukwaziswa okuhloniphekile okunikezwa imiklamo emihle ehlangabezana nezidingo zobungcweti nezemboni ezilindelekile ezimpahleni ezihlelwe kahle. Abawinile beNsimbi babonisa ikhono elikhulu, ubungcweti obuphezulu, ukuqonda kochwepheshe namandla okudala abadali babo. Clatoz Uchungechunge Lwemidwebo ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo esebenzayo nenezinto ezintsha. Lo mklamo owinile uMklomelo Wensimbi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu zemboni futhi unezimfanelo zobuchwepheshe ezifanelekile ezihlanganiswe nolwazi nethalente. Clatoz Uchungechunge Lwemidwebo iyahlonishwa ngenxa yokucophelela kwayo futhi ihlelelwe ukulethela izinguquko zomgangatho wempilo ezisiza ukwenza umhlaba ube yindawo engcono.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Basically, many emotions of various people are expressed in patterns. And that continue to be influenced externally and internally. Materials that affect sensibility include human relationships, music, and movies. I draw these materials in my own way.
Dimensions & Packaging: 24x17cm / 29.7x21 cm
Tags: illust, illustration, art, penart, pattern
Production Technology: Mixed media
Design Challenge: Emotions consist primarily of subjective, physiological and expressive elements. These other factors play an important role in the function and purpose of emotional responses. I focused on subjective and expressive factors. Each person has different life experiences and different backgrounds, so they have different thoughts even when they see and experience the same thing. I didn't want to express feelings clearly, but I draw them vaguely.
Research: Various psychologies were melted in the process of coloring.
We feel the color psychology such as passion in red and calm in blue. People feel different even if they experience the same thing. This is the blending of various emotions through color.
The reason why only dark shades are colored means the inside of the person who does not know if he or she does not speak.
Through the process of dressing patterns, the inside becomes more complex.
Inspiration: At first, I drew poses and pictures of people's various feelings. It began to depict the modern atmosphere of Korea and the modern people. The gloomy image of society made my painting continue.
Project Duration: Finished 2015 ~ 2020 and exhibited in Seoul Galleries.
Operation Flow: It will be displayed in a gallery, and these paintings can be a tool for conversation.
Image Credits: Main Image . Illustrator Yoonje Yang , Jeniffer Hudson, 2015.
Optional Image #1. Illustrator Yoonje Yang , emptiness , 2016.
Optional Image #2. Illustrator Yoonje Yang , lost , 2017.
Optional Image #3. Illustrator Yoonje Yang , hide and seek , 2020.
Optional Image #4. Illustrator Yoonje Yang , Kiss series No.2 , 2016