Tongming Vision Correction Ilogo by Kuaiyu Tang

Tongming Vision Correction Ilogo by Kuaiyu Tang is a highly esteemed winner of the very prestigious 2023 Umklomelo Wesiliva we-A' Design Award in Igrafikhi Competition Category.

IsilivaIgrafikhi· 2023

Tongming Vision Correction Ilogo

by Kuaiyu Tang

Client: Shanghai Tongming Vision Correction Center

Umklomelo Wesiliva we-A' Design Award Winner in Igrafikhi Category

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Verified Award Winner

Verify Award Status for #144198

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Colors

The Design

About Tongming Vision Correction Ilogo

I-Tongming Vision Correction ilogo eyakhelwe isikhungo sokulungiswa kwamehlo sentsha nezingane. Igama elithi Tongming lisho inhlamvu yeso nokukhanya, ngakho-ke inhlamvu yeso isetshenziswa njengesici esiyinhloko sokuklama. Izinhlamvu zamehlo ezintathu ezinamazinga ahlukene okucaca zihlelwe ngokulandelana okukhombisa inqubo yokulungiswa kusukela ekufiphaleni kuya ekucaceni. Le logo isetshenziswa emakhadini ebhizinisi, kumaphedi okubhala nakumaphosta. Amakhadi ebhizinisi kanye nesethi engakami ziphrintwe ephepheni elikhethekile, kanti amaphosta asebenzisa izinto zezithombe zangaphandle.

The Recognition

About the Umklomelo Wesiliva we-A' Design Award

Tongming Vision Correction Ilogo iwinile uMklomelo Wesiliva we-A' Design Award, ukwaziswa okuhloniphekile ngokungajwayelekile okunikezwa imiklamo esezingeni eliphezulu, ebukekayo nethinta kakhulu. Abawinile beSiliva yimisebenzi egqamile kakhulu nedala kakhulu ebonisa ubungcweti obuphawulekayo, italente nobuhlakani babaklami babo. Tongming Vision Correction Ilogo ilindeleke ukuba ibe ngumsebenzi omuhle wesibonelo, onobungcweti obuphawulekayo nezinto ezintsha ezijulile. Lo mklamo owinile uMklomelo Wesiliva we-A' Design Award uyinto entsha ebonakala kakhulu nethakazelisayo esiza futhi isunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Tongming Vision Correction Ilogo iyinto enomhawu omkhulu kuyo evusa izifiso, ilethe imizwa emihle futhi ivuse ukumangala nokuxakeka.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The logo name of Tongming means pupil and bright in English and therefore, pupil is adopted as the main design element.Three pupils of different degrees are arranged and designed to show the correction process of pupils from blurred to clear.
Dimensions & Packaging: Size of business card, width 90mm x height 55mm, size of note, width 210mm x height 285mm, etc
Tags: Logo design, business card design, memo design, poster design, website design, etc
Production Technology: The business card and the casual set are special paper, and the poster uses outdoor photo materials.
Design Challenge: To develop a project, the enterprise name is very important and needs to be more relevant to the industry. Generally speaking, it is very difficult to challenge the enterprise name and industry. The design should be internationalized according to the form and style as much as possible to capture the symbols in the industry,
Research: The center relies on the latest ophthalmic technology of Tongren Hospital, according to the principle of "three linkage" of binocular vision, uses pure physical training methods, and does not inject, take medicine, or touch the eyes. It is safe and risk-free. It is specialized in correcting myopia, hyperopia, amblyopia, astigmatism, and squint of young people. The technology is advanced and the effect is remarkable.
Inspiration: Tongming Vision Correction Center is a national chain organization specialized in correcting the vision of young people and children.
The logo name of Tongming means pupil and bright in English and therefore, pupil is adopted as the main design element.Three pupils of different degrees are arranged and designed to show the correction process of pupils from blurred to clear.
Project Duration: The longest time of the project is spent on the logo. The purpose is very clear. A good image system is required. First, a good logo is needed. Then, the development of graphics is assisted. Then, some evolution and plasticity are done. The whole time can be completed in half a month.
Operation Flow: The project took half a month to complete.
Team Members: Kuaiyu Tang