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Xing Yun Shu Ubunikazi Bomkhiqizo Wamaswidi by Bingying Liu

Xing Yun Shu Ubunikazi Bomkhiqizo Wamaswidi by Bingying Liu is a highly esteemed winner of the very prestigious 2023 Umklomelo Webhulonzi we-A' Design Award in Igrafikhi Competition Category.


IbhulonziIgrafikhi· 2023

Xing Yun Shu Ubunikazi Bomkhiqizo Wamaswidi

by Bingying Liu

Client: Shijiazhuang luoshanqi foods co., ltd

Umklomelo Webhulonzi we-A' Design Award Winner in Igrafikhi Category

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Colors

The Design

About Xing Yun Shu Ubunikazi Bomkhiqizo Wamaswidi

Xing Yun Shu ubunikazi bomkhiqizo obakhelwe umkhiqizi wamaswidi. Umklamo udlulisela umqondo wenhlanhla otholakala kwisiko lendabuko lamaSino ngolimi olusha lokubonakala. Izithombe ezingacacile ezakhiwe ngamachashazi acinene, imigqa namasu zithatha indawo yamaphethini ayinkimbinkimbi endabuko yamaSino, futhi izinhlobo ezilula zisaqukethe incazelo yenhlanhla enhle. Ukuhlanganiswa okumnandi kombala obomvu neluhlaza kuhlanganiswa nezinhlamvu zamaSino ukuze kunikeze isiko ukubukeka okusha. Inhloso ukwakha umuzwa ofudumele nopositivi ngomkhiqizo wamaswidi.

The Recognition

About the Umklomelo Webhulonzi we-A' Design Award

Xing Yun Shu Ubunikazi Bomkhiqizo Wamaswidi iwinile uMklomelo Webhulonzi we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo ephawulekayo eyehlukaniswa ukudala, ubuhlakani nobukhali bengqondo. Abawinile beBhulonzi yimisebenzi enobuchule obukhulu nedala ngokumangalisayo eqinisekisa isipiliyoni esibanzi, umcabango nobuhlakani babaklami babo. Xing Yun Shu Ubunikazi Bomkhiqizo Wamaswidi ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo, enobungcweti obuphawulekayo nezinto ezintsha. Lo mklamo owinile uMklomelo Webhulonzi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu ebuciko, esayensi, ekuklameni nasebuchwepheshe futhi uhamba phambili ngenxa yokunaka kwawo imininingwane. Xing Yun Shu Ubunikazi Bomkhiqizo Wamaswidi iyanelisa izidingo ngokumangalisayo, ithinta izifiso, iheha imizwa futhi ikhanga ukufuna ukwazi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The brand image of XingYunShu is attempting to convey the concept of "luck " of Chinese traditional culture with novel visual language.
Tags
Luck,Fashion,Youth,Dessert,Imagine
Design Challenge
expressing all kinds of luck by an abstract diagram can stimulate consumers' good feelings to the brand .
Inspiration
The brand image of XingYunShu is attempting to convey the concept of luck of Chinese traditional culture with novel visual language. The traditional and lucky combination of red and green ,with the explanation of psychology, expressing all kinds of luck by an abstract diagram can stimulate consumers' good feelings to the brand .
Project Duration
The project was started in Shijiazhuang in May 2022 and completed in September 2022.

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