Umdwebo Oil Street Art Space Umsebenzi Oyinhloko ngu-Kimhung Choi and Thomas Siu ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2023 Umklomelo Webhulonzi we-A' Design Award Esigabeni Somncintiswano se-Igrafikhi.
IbhulonziIgrafikhi· 2023
Oil Street Art Space Umsebenzi Oyinhloko
ngu Kimhung Choi and Thomas Siu
Iklayenti: Kimhung Design
Umnqobi we-Umklomelo Webhulonzi we-A' Design Award Esigabeni se-Igrafikhi
Umnqobi Womklomelo Oqinisekisiwe
Qinisekisa Isimo Somklomelo se-#148151Ukuklama
Mayelana ne-Oil Street Art Space Umsebenzi Oyinhloko
Umbhalo Wencwadi: I-Oi ingu-visual identity ye-Oil Street Art Space, indawo yomphakathi yokungcebeleka namasiko eHong Kong. Le ndawo yayakhelwe endaweni eyayiyi-clubhouse yenhlangano yezikebhe (yacht club) futhi ihlanganisa isakhiwo esidala esibalulekile ku-Grade II esenziwe ngezitini ezibomvu nophahla lwamathayela, kanye nendawo engaphandle engaphezu kwamamitha esikwele angu-3000. Igama lisusa uhlamvu u-L futhi lifake uphawu lokumangala (!), okuveza ukudonswa kwesu futhi kubonisa indawo lapho kutholakala khona. Isimo se-logo sikhombisa isenzo sokumemeza ngokuzwakalayo. Umbala oluhlaza (green) uwumbala wesici sokuzibona, ophawula i-oasis yobuciko phakathi nedolobha. Lesi sici sokuzibonakalisa sisetshenziswa kuma-environmental graphics kanye nezinto ezishicilelwe.
Ukuqashelwa
Mayelana ne-Umklomelo Webhulonzi we-A' Design Award
Oil Street Art Space Umsebenzi Oyinhloko iwinile uMklomelo Webhulonzi we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo ephawulekayo eyehlukaniswa ukudala, ubuhlakani nobukhali bengqondo. Abawinile beBhulonzi yimisebenzi enobuchule obukhulu nedala ngokumangalisayo eqinisekisa isipiliyoni esibanzi, umcabango nobuhlakani babaklami babo. Oil Street Art Space Umsebenzi Oyinhloko ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo, enobungcweti obuphawulekayo nezinto ezintsha. Lo mklamo owinile uMklomelo Webhulonzi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu ebuciko, esayensi, ekuklameni nasebuchwepheshe futhi uhamba phambili ngenxa yokunaka kwawo imininingwane. Oil Street Art Space Umsebenzi Oyinhloko iyanelisa izidingo ngokumangalisayo, ithinta izifiso, iheha imizwa futhi ikhanga ukufuna ukwazi.
Ngemuva Kokuklama
Iphakheji Yabezindaba
Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.
- Izici Ezihlukile
- “Oi!”- Oil Street Art Space, is housed in the former clubhouse of the Royal Hong Kong Yacht Club. It opens to the public as community leisure and cultural space in two phases after revitalisation and restoration, including a red-bricked Grade II historic building with a tile roof and over 3000 sqm outdoor area with a two-storey building incorporating an exhibition and multipurpose venue respectively.
- Izilinganiso Nokupakisha
- Various dimensions according to the visual identity application from buntings to pinned badges
- Amathegi
- Branding, Visual Identity, Logo, Signage, Environmental Design, Art and Cultural Space
- Ubuchwepheshe Bokukhiqiza
- The visual identity of ‘Oi!’ aims to create distinctive and memorable brand that capture the essence of the project. The applications on environmental graphics and collateral to provide guidance to visitors to explore all parts of Oi! and to enhance the impression of Oi! to the public.
- Ucwaningo
- Given that part of the premises is Grade II historic building, a range of research on historical premise transforming to public usage and old architecture revamp projects were conducted. After reviewing different angles, the client and designers would like to portray the brand image with Oi!’s vision and mission and to make art relevant in the community. Finally, we chose to use the name as the core element on the logo which also helps the audience to remember where it is located.
- Ugqozi
- The 'Oi!' project aims to develop a visual identity that reflects the brand's core ideas. The name itself replaces the 'L' with an exclamation mark which serves as a call for people's attention and a visual representation of the project's location. The logo's shape is designed to illustrate the idea of calling out loud for attention in graphic form. The use of green as the identity colour suggests that 'Oi!' is an oasis for the arts in the midst of the urban jungle of concrete and steel.
- Ubude Bephrojekthi
- May 2022, The Hong Kong SAR
- Ukuhamba Kokusebenza
- The visual identity conveys a welcoming and unifying ambience to all visitors and to deliver the message that it is a platform where the people can realise their dreams in art and igniting their creative spark.
- Amalungu Eqembu
- Client: Art Promotion Office, The Hong Kong SAR
Designer: Kimhung Choi, Thomas Siu
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