All We Need is Love Iphosta by Pin Gao is a highly esteemed winner of the very prestigious 2023 Umklomelo Webhulonzi we-A' Design Award in Igrafikhi Competition Category.

IbhulonziIgrafikhi· 2023

All We Need is Love Iphosta

by Pin Gao

Client: Shenyang Jianzhu University

Umklomelo Webhulonzi we-A' Design Award Winner in Igrafikhi Category

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Verified Award Winner

Verify Award Status for #149131

View at A' Design Award Press Release Award Badge

Colors

The Design

About All We Need is Love Iphosta

Konke Esikudingayo Uthando yiphosta ehlanganisa izinhlamvu zamagama esiShayina nezinhlamvu zesiNgisi. Umklamo usekelwe ohlamvini lwesiShayina olusho uthando. Lolu hlamvu lwakhiwe ngezithombe zefotho futhi lubuye lufake izinhlamvu zesiNgisi l, o, v ne-e kanye nenombolo 2023. Kusetshenziswe ifotho kanye nesofthiwe yokucubungula imifanekiso ukudala lo msebenzi, olinganiselwa ku-700 ngo-1000 amamilimitha. Le phosta ingaboniswa ezindaweni zomphakathi. Inhloso ukukhombisa uhlamvu lwesiShayina lwasendulo ngendlela yokubona yesimanje nokuveza umqondo wobunye kanye nokuthula.

The Recognition

About the Umklomelo Webhulonzi we-A' Design Award

All We Need is Love Iphosta iwinile uMklomelo Webhulonzi we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo ephawulekayo eyehlukaniswa ukudala, ubuhlakani nobukhali bengqondo. Abawinile beBhulonzi yimisebenzi enobuchule obukhulu nedala ngokumangalisayo eqinisekisa isipiliyoni esibanzi, umcabango nobuhlakani babaklami babo. All We Need is Love Iphosta ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo, enobungcweti obuphawulekayo nezinto ezintsha. Lo mklamo owinile uMklomelo Webhulonzi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu ebuciko, esayensi, ekuklameni nasebuchwepheshe futhi uhamba phambili ngenxa yokunaka kwawo imininingwane. All We Need is Love Iphosta iyanelisa izidingo ngokumangalisayo, ithinta izifiso, iheha imizwa futhi ikhanga ukufuna ukwazi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is an innovative design using text elements. It is to excavate the new form of Chinese character art, take the Chinese characters as the prototype, and to make full use of photography technology to deduce its charm, making the text more visual. In this way, the ancient Chinese characters have a new visual display and transmission.
Dimensions & Packaging: 700 mm x 1000 mm
Tags: Poster, design, public service, visual communication
Production Technology: Photography and graphics processing software and other tools were used to create this design work.
Design Challenge: The challenge of this work is to design the ancient Chinese characters more visually and graphically without affecting the recognition of characters.
Research: By exploring the design history and development of English font elements, this work aims to investigate the methods and measures of the interaction design between Chinese and Western characters , so that more people can understand the art of Chinese characters, and establish more exchanges and cooperation between in the east and the west. This is an innovative design using text elements. It is to excavate the new form of Chinese character art, take the Chinese characters as the prototype, and to make full use of digital technology to deduce its charm, making the text more visual. In this way, the ancient Chinese characters have a new visual display and transmission.
Inspiration: The creative inspiration of this work comes from the visit in UK. After in-depth study of English fonts, an interesting idea came into being. a connection between Chinese and English is been established .The Chinese character “love" made from special images. it integrates English letter "l' "o" "v" "e" and 2023. It symbolizes the power of unity to unite into love, and wants to express the power of peace through this design. These ingenious design presents the perfect mixture of Chinese characters and English letters, and also makes the ancient Chinese characters show a new modern style.
Project Duration: The project started in August 2022 in London of UK and finished in November 2022.
Operation Flow: This work can be posted in the various public environments, in order to achieve the role of showing studio image and warning humans.
Image Credits: Image #1: Photographer Gao Pin, Variations, 2022.
Optional Image #1 Illustrator Gao Pin
Optional Image #2 Illustrator Gao Pin
Optional Image #3 Illustrator Gao Pin
Optional Image #4. Illustrator Gao Pin