Chongqing Noodles Umdwebo Wodonga by Wu Yao is a highly esteemed winner of the very prestigious 2025 Umklomelo Wesiliva we-A' Design Award in Igrafikhi Competition Category.
IsilivaIgrafikhi· 2025
Chongqing Noodles Umdwebo Wodonga
by Wu Yao
Client: Beijing Wuyao Cultural and Creative Co. Ltd.
Umklomelo Wesiliva we-A' Design Award Winner in Igrafikhi Category
Verified Award Winner
Verify Award Status for #167871The Design
About Chongqing Noodles Umdwebo Wodonga
I-Chongqing Noodles ingumdwebo wodonga onesihloko owakhelwe uphawu lokudla lwaseShayina. Lo msebenzi wobuciko ugxile emadolobheni okudla iChengdu neChongqing esifundeni saseSichuan Chongqing eChina. Izindawo ezizungezile zivela ngokubukeka okusabalele nokukude, kanti isitayela sisonke sihlala singesaseShayina. Izakhiwo zasemadolobheni, imibono yemvelo kanye nezindawo eziningi zamasiko zikhonjiswa ndawonye nezidlo ezikhethekile zophawu. Imibala epholile iyahluka nokukhanya okufudumele kwezitolo. Lo mdwebo wodonga ukhiqizwa ngokuphrinta ngokudlulisa ukushisa futhi utholakala ngosayizi abahlukahlukene ukuze uhambisane nezikhala zezitolo ezahlukene.
The Recognition
About the Umklomelo Wesiliva we-A' Design Award
Chongqing Noodles Umdwebo Wodonga iwinile uMklomelo Wesiliva we-A' Design Award, ukwaziswa okuhloniphekile ngokungajwayelekile okunikezwa imiklamo esezingeni eliphezulu, ebukekayo nethinta kakhulu. Abawinile beSiliva yimisebenzi egqamile kakhulu nedala kakhulu ebonisa ubungcweti obuphawulekayo, italente nobuhlakani babaklami babo. Chongqing Noodles Umdwebo Wodonga ilindeleke ukuba ibe ngumsebenzi omuhle wesibonelo, onobungcweti obuphawulekayo nezinto ezintsha ezijulile. Lo mklamo owinile uMklomelo Wesiliva we-A' Design Award uyinto entsha ebonakala kakhulu nethakazelisayo esiza futhi isunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Chongqing Noodles Umdwebo Wodonga iyinto enomhawu omkhulu kuyo evusa izifiso, ilethe imizwa emihle futhi ivuse ukumangala nokuxakeka.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a themed mural design created for the Chinese food brand Encounter Small Noodles, centered around the magical food cities of Chengdu and Chongqing in the Sichuan Chongqing region of China. Other areas are presented in scattered or distant views, and the main theme of the painting is still Chinese style itself. In addition to the colorful city and natural scenery of the Sichuan Chongqing region, numerous cultural landscapes are also what we need to present.
- Dimensions & Packaging
- 1500mm X 1600mm
- Tags
- Illustration,ChongQing Taste
- Production Technology
- The screen is displayed in offline stores using heat transfer printing, and there are various sizes available due to different needs of offline stores.
- Design Challenge
- The enormous amount of information is the focal point of the entire painting. How to integrate Sichuan Chongqing cuisine culture with urban characteristics is the focus of this section. Our goal is to have customers sit down and watch carefully to appreciate.
- Research
- The mural design of Don't Meet Small Noodles in Chongqing focuses on the urban characteristics of Chongqing region, integrating brand specialty cuisine and creating many new elements, such as Small Noodles Master, to enhance fun and brand awareness.
- Inspiration
- Paintings from the Netherlands such as' Paradise on Earth 'or' Tower of Heaven 'are the inspiration for our creation of Chengdu and Chongqing, two cities in Sichuan and Chongqing. The huge amount of information is the focus of our paintings in this area. How to integrate Sichuan Chongqing cuisine culture with urban characteristics is the focus of this section.
- Project Duration
- The project started in Beijing in October 2024 and was completed in Beijing in December 2024.
- Operation Flow
- The murals are posted in various stores across the country through heat transfer printing. The lighting in the stores is mostly warm colors, so the overall color of the picture is cool, which is different from the overall color in the store and attracts consumers. The screen integrates the beautiful scenery and prominent features of major cities in the Sichuan Chongqing region. In addition, numerous cultural landscapes are also the content we need to present.
- Team Members
- Original designer ：Wu Yao
Illustration designer: Zhang yuchen
Illustration designer: Xie boxing
Graphic designer:Tan zhen
Graphic designer: Tang wenhu
Graphic designer: Zheng ziyang
3D designer:Liao hao
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
