D'Caramel Patisserie Ubunikazi Bebhrendi, Ukwakhiwa Kwephakheji by Olha Takhtarova

D'Caramel Patisserie Ubunikazi Bebhrendi, Ukwakhiwa Kwephakheji by Olha Takhtarova is a highly esteemed winner of the very prestigious 2025 Umklomelo Webhulonzi we-A' Design Award in Igrafikhi Competition Category.

IbhulonziIgrafikhi· 2025

D'Caramel Patisserie Ubunikazi Bebhrendi, Ukwakhiwa Kwephakheji

by Olha Takhtarova

Client: Sot B&d

Umklomelo Webhulonzi we-A' Design Award Winner in Igrafikhi Category

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Colors

The Design

About D'Caramel Patisserie Ubunikazi Bebhrendi, Ukwakhiwa Kwephakheji

D'Caramel Patisserie ubunikazi bebhrendi kanye nokwakhiwa kwephakheji okwakhelwe isitolo sokubhaka amakhekhe. Uhlelo lufaka i-logo, imidwebo eyenziwe ngesandla, amaphethini kanye namabhokisi ngobungako obuthathu. Amabala amnandi kanti anesizotha ehambisana nemidwebo enemininingwane yamaswiti kanye nezimpahla zezitshalo ekhombisa isimo esenziwe ngesandla semikhiqizo. Isimbali sase-Texas, i-bluebonnet, sengezwe njengesibonelo sasendaweni. Amabhokisi enziwe ngephepha lebhodi elikahle ngendlela ye-offset printing kanye nokugcina umsindo ongashiy phansi. Ukusika okuqondile kwenza kube lula ukuhlanganisa kanye nokuvikelwa kwamakhekhe abuthakathaka.

The Recognition

About the Umklomelo Webhulonzi we-A' Design Award

D'Caramel Patisserie Ubunikazi Bebhrendi, Ukwakhiwa Kwephakheji iwinile uMklomelo Webhulonzi we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo ephawulekayo eyehlukaniswa ukudala, ubuhlakani nobukhali bengqondo. Abawinile beBhulonzi yimisebenzi enobuchule obukhulu nedala ngokumangalisayo eqinisekisa isipiliyoni esibanzi, umcabango nobuhlakani babaklami babo. D'Caramel Patisserie Ubunikazi Bebhrendi, Ukwakhiwa Kwephakheji ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo, enobungcweti obuphawulekayo nezinto ezintsha. Lo mklamo owinile uMklomelo Webhulonzi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu ebuciko, esayensi, ekuklameni nasebuchwepheshe futhi uhamba phambili ngenxa yokunaka kwawo imininingwane. D'Caramel Patisserie Ubunikazi Bebhrendi, Ukwakhiwa Kwephakheji iyanelisa izidingo ngokumangalisayo, ithinta izifiso, iheha imizwa futhi ikhanga ukufuna ukwazi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Logo design, custom drawings, packaging design, and pattern creation all contributed to D'Caramel Patisserie's complete brand identity in this project. The outcome is a consistent and polished system where beautiful font, pastel hues, and detailed hand-drawn pictures emphasise the artisan aspect of the brand. Every box is visually interesting and functionally built, therefore enhancing the premium product experience.
Dimensions & Packaging: Large Box: 335mm x 254mm x 89mm
Medium Box: 203mm x 203mm x 108mm
Small Box: 105mm x 102mm x 106mm
Tags: logo design, illustration, pattern, packaging design, patisserie, pastry, bakery,
Production Technology: Made of premium cardboard, the D'Caramel Patisserie packaging guarantees durability and protection for fragile pastries. Offset printing on the boxes produces sharp, vivid pastel hues and intricate hand-drawn pictures. To improve the general visual beauty, a matte finish is used for a gentle, polished tactile sensation. Exact die-cutting and folding processes are employed to provide a sleek, functional structure that enables simple assembly and a seamless unboxing experience.
Design Challenge: The difficulty was to combine all design elements—logo, graphics, patterns, and packaging—into one smooth, sophisticated brand presence. The answer called for a balance of visual richness and clarity to guarantee aesthetic harmony across several box sizes. Integrating regional symbolism subtly into the pattern without overpowering the design demanded a nuanced approach to layout and detailing.
Research: High-end patisserie branding and color psychology were the subjects of in-depth studies meant to influence consumer impressions. Emotional impact was assessed using hand-drawn drawing techniques, which were finally selected for their genuine, handmade quality. Market comparison verified that simple design and pastel hues increase the sense of product value in the luxury dessert category.
Inspiration: Inspired by the beauty of handmade desserts and the spirit of artisanal patisserie, the design pulls from actual pastries and botanical features. Texas's bluebonnet flower incorporation gives it a local cultural flavor. This impact directed the development of intricate designs and the soft, pastel color palette that conjures warmth, elegance, and attention.
Project Duration: April 2024, Texas, US - July 2024, Texas, US
Operation Flow: Designed for simplicity and convenience, the packaging guarantees products are safe and attractively presented. The unfolding structure supports an easy and elegant reveal of the dessert inside. Each component—from the illustrated pattern to the logo placement—was carefully considered to guide customer attention and enhance the tactile experience.