由設計師 Chan Yiu Chung 創作嘅 The Heaven Lost 蠟燭包裝係備受推崇嘅 2022 A' Design Award 鐵獎得獎作品，獲獎類別為包裝設計。

鐵包裝· 2022

The Heaven Lost 蠟燭包裝

由 Chan Yiu Chung

客戶: Tai Tung Jewellry Box Mfy.Ltd

包裝類別嘅 A' Design Award 鐵獎得獎者

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經驗證嘅獲獎者

驗證設計 #128131 嘅獲獎狀態

訪問網站喺 A' Design Award 查看新聞稿獎項徽章

色彩

設計

關於 The Heaven Lost 蠟燭包裝

《The Heaven Lost》係一款專為香薰蠟燭設計嘅包裝盒。圖案主題取材自歐洲神話,描繪眾神尋找從天堂遺失之物嘅場景。手繪插圖延伸至盒身各個側面,營造出一種歷史感,亦引導顧客轉動盒子欣賞畫面。黑白印刷令設計顯得簡潔利落。盒身結構採用簡單嘅天地蓋設計,尺寸為闊83毫米、深83毫米、高102毫米。物料選用240克重嘅Munken Lynx紙,呢款係一種未經塗層嘅可持續紙張,呈現天然米白色調。

榮譽認可

關於A' Design Award 鐵獎

The Heaven Lost 蠟燭包裝是 A' Design Award 鐵獎得主，這是授予滿足人們對設計精良的創作所期待的專業與工業要求的優良設計的聲望認可。鐵獎得主展現出其創作者的高超技藝、高度專業化、專家級的理解力和創造能力。預計The Heaven Lost 蠟燭包裝將成為一件備受推崇、令人欽佩且被珍愛的創作，既實用又創新。這件贏得 A' Design Award 鐵獎的設計整合了行業最佳實踐，並擁有與專業知識和才華相結合的稱職技術特性。The Heaven Lost 蠟燭包裝因其嚴謹而受到尊重，旨在提供有助於讓世界變得更美好的生活品質改善。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性: The graphic design of this box is in a hand drawn style, it gives the design an aged look that suits the European mythology theme more. The graphic is continuous on all sides of the box, making the packaging more intriguing to the costumers. The box is in black and white to keep the design clean and sacred.
尺寸同包裝: Width 83 mm x Depth 83 mm x Height 102 mm
標籤: Packaging, Branding, Candle, Pattern, Hong Kong, Communication Design, Tai Tung
生產技術: This design is a simple top and bottom box. The packaging uses 240gsm Munken Lynx, it is a sustainable material. It is our company’s social responsibility to utilize environmental-friendly materials. This variety of paper is in a natural white shade, and it has an uncoated smooth-but-not-too-smooth surface to give it a true natural paper feel. The material of choice is perfect for this ancient theme design.
設計挑戰: The most challenging part of this design is to create a visual that simulates looking down on earth from heaven on a box. Also, as I am a designer from Hong Kong, I am not familiar with European art style. Finding a lot of reference artwork helped me overcome these challenges.
研究: This design is a collaboration with a local candle brand. From their research, the target customers of this brand is between young adults to middle aged individuals. Most of the customers are cultured intellectuals who have a love in literature. Over 70% of the interviewees are willing to pay a higher price for a candle that has refreshing and stress relief property. Our high end and crisp design is based on the above research results.
靈感: As a company with 50 years of history and high quality products, Tai Tung is well-loved by European customers. Our designs are able to cater to European culture, and this design is inspired by European mythology. It is one of the first things that comes to people’s minds when talking about European culture. The design of this box depicts the gods looking for something lost from heaven and fallen to the mortal world. I put my imagination of heaven onto the design.
項目時長: The project started in May 2021 in Hong Kong and finished in June 2021 in Hong Kong
操作流程: The product inside does not need a colorful packaging to attract customers, as its scent is already enough for customers to smell it through the box.
專利: Copyrights belong to Tai Tung Gift Packaging Co. Ltd, 2021
團隊成員: Designer: Yiu Chung CHAN
圖片來源: Copyrights belong to Tai Tung Gift Packaging Co. Ltd, 2021