由設計師 Tiger Pan 創作嘅 C Cell Vitality 矿泉水包装係備受推崇嘅 2022 A' Design Award 銅獎得獎作品，獲獎類別為包裝設計。

銅包裝· 2022

C Cell Vitality 矿泉水包装

由 Tiger Pan

客戶: Shenzhen Tasly Industrial Co., Ltd.

包裝類別嘅 A' Design Award 銅獎得獎者

17,320

經驗證嘅獲獎者

驗證設計 #130904 嘅獲獎狀態

喺 A' Design Award 查看新聞稿獎項徽章

色彩

設計

關於 C Cell Vitality 矿泉水包装

C Cell Vitality係一款樽装矿泉水嘅包装设计。源头天然地貌嘅纹理被转化为樽身上凹凸有致、排列有序嘅立体构成。表面带有柔和触感,增加摩擦力,提升手握时嘅稳定性。呢种稳固结构令樽身可以采用更薄嘅PET材质,从而节省成本、减少塑料用量。蓝色则呼应水源所在山中湖泊嘅色调。樽身尺寸为宽63.3毫米、深63.3毫米、高207毫米。

榮譽認可

關於A' Design Award 銅獎

C Cell Vitality 矿泉水包装是 A' Design Award 銅獎得主，這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品，印證了其設計師豐富的經驗、想像力與機智。預計C Cell Vitality 矿泉水包装將成為一件備受推崇、令人欽佩且被珍愛的物品，兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐，並因注重細節而出類拔萃。C Cell Vitality 矿泉水包装出色地滿足需求，觸動渴望，迷住情感，並吸引好奇心。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性: The unique attribute is that the packaging fully embodies the nature and original ecology of C cell vitality mineral water. Following the mountain trails in the forest, stepping on the quiet path among the pine forests, as if hearing the nature greet us, this is the base camp of Tianlishi C cell vitality water; located in the national nature reserve of Changbai Mountain, with perfect vegetation and unique style, it is a good encounter between nature and us.
尺寸同包裝: Outer packaging: Width63.3mm x Depth63.3mm x Height207mm
標籤: C cell vitality, Mineral water, Super symbol, Rebrand, loop, environmental protection, Tiger Pan
生產技術: A particularly soft touch increases the friction and improves the stability of the hand-holding. The stability of the structure allows us to use thinner PET materials, saving costs and reducing the use of plastic materials.
設計挑戰: How to attract consumers' attention in such a competitive market? We choose to use the wonderful blue of Changbai Mountain Tianchi, and the overall color is used to express the pure and natural encounter of the product.
研究: There are four seasons in the year and different weather in every ten miles. This is the "Shenxian Mountain" in "Shan Hai Jing", and it is also one of the world's three major golden water sources. The natural texture is summarized into an orderly three-dimensional composition relationship between convex and concave, which is presented on the bottle body. A particularly soft touch increases the friction and improves the stability of the hand-holding.
靈感: Inspired by the turbulent fairyland picture scroll of Changbai Mountain, the Tianchi is covered with white snow, and the red leaves are dancing in the mountains. There are four seasons in the year and different weather in every ten miles. This is the "Shenxian Mountain" in "Shan Hai Jing", and it is also one of the world's three major golden water sources. The natural texture is summarized into an orderly three-dimensional composition relationship between convex and concave.
項目時長: The project lasts 2 month, designed in Shenzhen and produced in Shenzhen, Guangdong.
操作流程: We chose discreetly the materials, printing techniques, production crafts, all accessible, to bring the product to market as fast as possible. Therefore, the product will be taking advantage of its youthful and eye-catching look in the market for longer time.
團隊成員: Creative Director: Tiger Pan
Graphic Design: Xuedan Xia
Graphic Design: Zhiyi Jiang
Image Editing: Kelin Tan
Image Editing: Sijia Liu
Technical Direction: Zhangkun Xie
圖片來源: Image #No 1: Photographer Kelin Tan
Image #No 2: Photographer Kelin Tan
Image #No 3: Photographer Kelin Tan
Image #No 4: Photographer Kelin Tan
Image #No 5: Photographer Kelin Tan