由設計師 Valerii Sumilov 創作嘅 Siviano 意大利葡萄酒 係備受推崇嘅 2023 A' Design Award 銅獎 得獎作品,獲獎類別為 包裝設計。
銅包裝· 2023
Siviano 意大利葡萄酒
客戶: Shumi Love Design
包裝 類別嘅 A' Design Award 銅獎 得獎者
經驗證嘅獲獎者
驗證設計 #151378 嘅獲獎狀態設計
關於 Siviano 意大利葡萄酒
這部作品的靈感來自意大利和意大利的一切:它的化裝舞會、它的神秘、它的秘密結社、它的氏族和它豐富的文化。該設計力求反映神秘主義、神秘和神聖的願望。通過購買這種酒,消費者購買了一張進入特權社會、秘密秩序的門票,只有少數人才能進入。標籤採用原創的複雜形狀。重音向右移動,以通過其不對稱性吸引更多注意力。這給整個設計理念帶來了更多的美感和神秘感。
榮譽認可
關於A' Design Award 銅獎
Siviano 意大利葡萄酒是 A' Design Award 銅獎得主,這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品,印證了其設計師豐富的經驗、想像力與機智。預計Siviano 意大利葡萄酒將成為一件備受推崇、令人欽佩且被珍愛的物品,兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐,並因注重細節而出類拔萃。Siviano 意大利葡萄酒出色地滿足需求,觸動渴望,迷住情感,並吸引好奇心。
設計背後
新聞資料包
由設計師提供嘅製作人員名單、團隊成員同技術詳情。
- 獨特屬性
- The overriding task for the agency in this project was the creation of an integral image that would reflect the light and elegant feel of the product, and identify the drink’s region of origin.
The unique Italian spirit is contained within every drop of this wine, and that’s exactly what was required to embody in the packaging design. - 尺寸同包裝
- Label: 86 mm X 145 mm. Paper: Vergé White
- 標籤
- italian, wine, siviano
- 生產技術
- Brand concept development, trade mark design, package design. The use of advanced post-printing processes was thoughtfully planned out for the label. Their combination and use won't go unappreciated by the consumer. Paper: Velmart White. Post-print: gold stamping, embossing, tactile varnish
- 設計挑戰
- The production process for the label involves additional printing and post-printing techniques that emphasize certain elements and make the overall composition more expressive. The use of advanced post-printing processes was thoughtfully planned out for the label. Their combination and use won't go unappreciated by the consumer, and on the shelf, the product will draw the attention of the most sophisticated connoisseurs of classic Italian wines.
- 研究
- We did market research on the competitive shelf. As a result of the research it became clear to us that Italian wines are not only about style, breed and brevity. But also mood, atmosphere, a special "feeling" - feeling and passion. That is what we tried to reflect in the design.
- 靈感
- The solution presented confirms in general lines the traditions of Italian wine packaging, while also carrying certain details that lend the composition a modern and fresh feel. First thing to note is the strict and minimalistic central piece, which serves as a kind of foundation for the more expressive elements located in the upper part of the label respectively.
- 項目時長
- The project started in november 2022 in Italy. The product is intended for the European and U.S. markets.
- 操作流程
- The label has a unique form: artistic die-cutting of complex shape is performed. Part of the label is shaped. At the same time, the other part of the label is cut through. A powerful center of attraction is formed. This serves to draw attention to the manufacturer's brand and increases the status of the product.
- 專利
- Copyright for all texts, images, designs, logo, website design www.shumilovedesign.eu belong to the company SC "SHLD GRUP" SRL.
All rights reserved.
© SHUMI LOVE DESIGN™, 2023
© VALERII SUMILOV, 2023
© SHLD GRUP SRL, 2023 - 團隊成員
- Creative & Design Director: Valerii Sumilov, Designer: Valerii Sumilov and Visualizer: Maxim Kulikov
- 圖片來源
- Image #1 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #2 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #3 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #4 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #5 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
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