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Mohsen Koofiani 嘅作品 Daity Galaxy 甜品飲品包裝

由設計師 Mohsen Koofiani 創作嘅 Daity Galaxy 甜品飲品包裝 係備受推崇嘅 2024 A' Design Award 鐵獎 得獎作品,獲獎類別為 包裝設計。


鐵包裝· 2024

Daity Galaxy 甜品飲品包裝

由 Mohsen Koofiani

客戶: Daity Galaxy

包裝 類別嘅 A' Design Award 鐵獎 得獎者

14,649

色彩

設計

關於 Daity Galaxy 甜品飲品包裝

呢個包裝明顯係為小朋友而設計。不同口味之間嘅設計和諧統一,清晰可見。所有設計都展現出節奏感,配以優美色彩,並按照和諧嘅圖案模式設計。角色嘅頭髮以不同方式向上翹起,令視線聚焦於甜品嘅名稱同類型。為咗吸引更多關注,此設計採用咗充滿幻想同童趣嘅角色,插圖部分以水彩技法呈現。

榮譽認可

關於A' Design Award 鐵獎

Daity Galaxy 甜品飲品包裝是 A' Design Award 鐵獎得主,這是授予滿足人們對設計精良的創作所期待的專業與工業要求的優良設計的聲望認可。鐵獎得主展現出其創作者的高超技藝、高度專業化、專家級的理解力和創造能力。預計Daity Galaxy 甜品飲品包裝將成為一件備受推崇、令人欽佩且被珍愛的創作,既實用又創新。這件贏得 A' Design Award 鐵獎的設計整合了行業最佳實踐,並擁有與專業知識和才華相結合的稱職技術特性。Daity Galaxy 甜品飲品包裝因其嚴謹而受到尊重,旨在提供有助於讓世界變得更美好的生活品質改善。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性
The packaging design is related to a dessert drink in different fruit flavors. According to the design, it is clear that this design is specially designed for children.
The harmony between the designs is clear in different flavors and they all have a rhythm with stunning and attractive and sharp colors.
The hair of the characters is drawn upwards in a special way so that it is shown like the product inside the package and directs the movement of the eye towards the name and type of dessert.
尺寸同包裝
Tetraprism packaging consists of 7 layers, which are from the inside to the outside:
Two polyethylene layers adjacent to the product, aluminum foil, middle polyethylene layer, two cardboard layers, polyethylene layer adjacent to the air
The dimensions are 75 mm long, 180 mm high, and 75 mm deep
標籤
Dessert Drink, Drink, Dessert, Galaxy, Daity, Drink Package, Dessert Package, Dessert Drink Package, Package Design
生產技術
The illustration on the packaging was done with watercolor technique and the choice of colors was very researched and the mentality of children was taken advantage of with a little supervision.
設計挑戰
The most difficult part of the project was reaching the common point of children's mental images in the research and the final result.
研究
Type of research: field and point research
Research goals: Getting to know the mood of children and understanding the color in them
Data collection and research tools: Use of multiple characters for each design and children's freedom to choose colors
Participants: children between 7 and 12 years old
The effect of the research: children's eagerness to see the final design and the effective result of the design
靈感
The design is inspired by the fantasy world of children. In the illustrations, each child imagines himself in the same world according to the taste of his favorite fruit. The design of children's world needs to know their spirit, and for this design, necessary research has been done and children's mentality has been used.
項目時長
This project started in March 2023 and continues until now.
操作流程
The happy and carefree colors used in this packaging and the cartoon characters and its fantasy-dreamy atmosphere play a very important role in communicating visually with children. The attractiveness of color is the key tool of this packaging for better interaction and impact.
圖片來源
All of the images: Illustrator / Creator: Mohsen Koofiani

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