由設計師 Mohsen Koofiani 創作嘅 Big N Ben 雪糕包裝係備受推崇嘅 2024 A' Design Award 鐵獎得獎作品，獲獎類別為包裝設計。

鐵包裝· 2024

Big N Ben 雪糕包裝

由 Mohsen Koofiani

客戶: Big N Ben

包裝類別嘅 A' Design Award 鐵獎得獎者

15,094

經驗證嘅獲獎者

驗證設計 #152038 嘅獲獎狀態

訪問網站喺 A' Design Award 查看新聞稿獎項徽章

色彩

設計

關於 Big N Ben 雪糕包裝

此設計採用搶眼嘅色彩。運用懷舊設計圖案、不同色彩，以及以簡約手法描繪嘅英國知名人物，每個人物都有唔同嘅故事，呢啲都係此設計系列嘅特色。彷彿啲人物喺度講緊故事，尋找緊某啲事物。設計充分體現品牌名稱同其所屬國家嘅特色。喺包裝旁邊，產品類型同內容成分都直接展示出嚟。

榮譽認可

關於A' Design Award 鐵獎

Big N Ben 雪糕包裝是 A' Design Award 鐵獎得主，這是授予滿足人們對設計精良的創作所期待的專業與工業要求的優良設計的聲望認可。鐵獎得主展現出其創作者的高超技藝、高度專業化、專家級的理解力和創造能力。預計Big N Ben 雪糕包裝將成為一件備受推崇、令人欽佩且被珍愛的創作，既實用又創新。這件贏得 A' Design Award 鐵獎的設計整合了行業最佳實踐，並擁有與專業知識和才華相結合的稱職技術特性。Big N Ben 雪糕包裝因其嚴謹而受到尊重，旨在提供有助於讓世界變得更美好的生活品質改善。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性: The use of old design patterns and different colors and well-known characters of England, each of which has different stories to tell, are considered unique features of this design series. The designs are such that it represents the name of the brand and its country. Next to the packaging, there is a direct reference to the type of product and its contents.
尺寸同包裝: PP container
Printing method: IML
IML Applicable, Tamper Evident, Microwave capability, freezer capability
Capacity: 170 ml
Mouth: 80 mm
Depth: 62 mm
標籤: Ice cream, Ice cream Package, colorful, London, Big ben, Package Design, Pattern Design
生產技術: Designing and illustration done with Illustrator software. The packaging has a harmonious design structure and does a lot with little visibility.
設計挑戰: In the completed design, the biggest challenge of the designer was to come up with an idea and how to implement it in order to be able to introduce the product to the people according to its brand location and identity.
研究: Type of research: studies
Research objectives: Identifying brand identity in the design along with the visual appeal of packaging and mental storytelling
Data collection: All the research and studies were selected through the internet and selected books and stories.
Participants or Experiments: Because the purpose of the brand is clear, research is planned based on public interest based on books and stories.
Results: According to the viewer's knowledge of the content of the packaging, the viewer's eyes were ready to accept the design, and the results of this work were very satisfactory.
靈感: As it is clear from the name of the brand, all the design ideas are taken from England. Simple and dynamic character design inspired by famous British icons and characters.
項目時長: This project started in November 2022 and continues until now.
操作流程: The colors and characters in this packaging have been able to depict the identity of the brand, and the simplicity of the characters and the passionate coloring of the design does not target the packaging to a certain age range and attracts everyone.
圖片來源: All of the images: Illustrator / Creator: Mohsen Koofiani