Jiayi Lu and Yang Xu 嘅作品 Songfengruo Ancient Tree 紅茶包裝

由設計師 Jiayi Lu and Yang Xu 創作嘅 Songfengruo Ancient Tree 紅茶包裝係備受推崇嘅 2026 A' Design Award 銅獎得獎作品，獲獎類別為包裝設計。

銅包裝· 2026

Songfengruo Ancient Tree 紅茶包裝

由 Jiayi Lu and Yang Xu

客戶: Songfengruo

包裝類別嘅 A' Design Award 銅獎得獎者

6,544

經驗證嘅獲獎者

驗證設計 #182088 嘅獲獎狀態

喺 A' Design Award 查看新聞稿獎項徽章

色彩

設計

關於 Songfengruo Ancient Tree 紅茶包裝

松風若古樹係一款專為高級紅茶而設計嘅禮盒。外盒尺寸為240毫米乘60毫米乘240毫米，入面裝有三個小抽屜，每個尺寸為65毫米乘40毫米乘150毫米。品牌特別創作咗一個松針圖案，並以平鋪圖案嘅形式重複印喺抽屜上面。無色浮雕印刷為平面紙材增添咗立體層次感。整齊排列嘅抽屜令人聯想起中國屏風。深啡色調配合含有茶纖維同質感嘅紙材，表達出品牌對自然、健康同品質嘅追求。

榮譽認可

關於A' Design Award 銅獎

Songfengruo Ancient Tree 紅茶包裝是 A' Design Award 銅獎得主，這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品，印證了其設計師豐富的經驗、想像力與機智。預計Songfengruo Ancient Tree 紅茶包裝將成為一件備受推崇、令人欽佩且被珍愛的物品，兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐，並因注重細節而出類拔萃。Songfengruo Ancient Tree 紅茶包裝出色地滿足需求，觸動渴望，迷住情感，並吸引好奇心。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性: Songfengruo, a brand originating from the tea-producing region of China, is rooted in exploring premium tea gardens, bringing high-quality tea to tea lovers and extending the beauty of tea art into everyday life.
尺寸同包裝: Gift box size，length 240mm x width 60mm x Height 240mm, Tea box，length 65mm x width 40mm x Height 150mm.
標籤: Branding, Packaging, Tea
生產技術: The overall color scheme of the tea packaging uses dark brown tones, and it is made with artistically expressive paper to showcase the brand's pursuit of "nature, health, and quality".
設計挑戰: The brand's founder is deeply rooted in exploring premium tea gardens, bringing high-quality tea to tea lovers, extending the beauty of tea art into everyday life, and conveying premium tea with the intention of gift-giving. Zen-inspired tea ceremonies exude an understated artistic charm.
研究: The overall color scheme uses dark brown tones and employs artistically expressive paper to showcase the brand's pursuit of "nature, health, and quality."
靈感: We created a pine needle symbol that is representative of the brand and enhanced brand recognition through the use of a single element and a tiled pattern. The pine needle pattern is tiled on the three individual drawers inside, and a colorless relief printing technique enhances the expressiveness of the flat paper. When the large box is opened, the three smaller drawers are neatly arranged, also alluding to the Chinese cultural concept of a screen.
項目時長: The project started in February 2025 in Suzhou, China and finished in May 2024 in Suzhou, China.
操作流程: The outer box uses a simple and elegant color scheme, with subtle use of craftsmanship to enhance its sophistication. Within this single-color system, paper with tea fiber and texture is chosen to add detail and a sense of refinement.
專利: Copyrights belong to Songfengruo, 2025.
團隊成員: Art Director: Jiayi Lu and Graphic Design: Yang Xu, Photographer：Jiayi Lu
圖片來源: Image #1, Image #2, Image #3, Image #4, Image #5: Photographer Jiayi Lu, 2025.