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Rare Proportions Poster by Pedro Panetto

Rare Proportions Poster by Pedro Panetto is a highly esteemed winner of the very prestigious 2020 Silver A' Design Award in Graphics, Illustration and Visual Communication Design Competition Category.


SilverGraphic· 2020

Rare Proportions Poster

by Pedro Panetto

Client: Pedro Panetto

Silver A' Design Award Winner in Graphic Category

51,143

Verified Award Winner

Verify Award Status for #102571

Colors

The Design

About Rare Proportions Poster

Rare Proportions is a series of posters about Brazilian nature. Each poster applies the Golden Ratio, a proportion of 1.618 found in nature, to create guides, hierarchy and illustrated elements. The animals are drawn with a geometry based on the same ratio. The colors reflect the diversity of Brazilian fauna and flora. All posters follow one conceptual line, yet each poster has its own expression. The series was created in Brazil. The aim is to show the rarity and beauty of nature and to support its preservation.

The Recognition

About the Silver A' Design Award

Rare Proportions Poster is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Rare Proportions Poster is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Rare Proportions Poster is a vastly envied creation that evokes desires, introduces positive feelings, and sparks amazement and wonderment.

Where to Get It

Visual Identity Design with Golden Ratio Expertise

We specialize in creating mathematically harmonious visual identities using the Golden Ratio. Our expertise combines Brazilian design sensibility with precise proportional systems to craft memorable brand experiences. Winner of the prestigious A' Design Award, we bring proven excellence to every project.

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Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Sequence of posters, with the objective of exposing the beauty of the Proportions of Brazilian nature. All posters explore the Golden Ratio found in nature and express this geometry in the animals in the posters. Nature around the world suffers dangers, the intention of the posters is to show their rarity, diversity and beauty.
Dimensions & Packaging
All posters use the same proportions system, faithfully based on 1.618 ...
Tags
Golden Ratio, Poster, Nature, Animals, Brasil, ecology, biodiversity,
Production Technology
Each poster was created at its own pace, all following the same conceptual line, but with different expressions. All parts use a mathematically guaranteed Golden Ratio system.
Design Challenge
The biggest challenge of the project was how to express the beauty of the Brazilian fauna and flora.
Inspiration
The inspiration for this project comes from the desire to express the beauty of Brazilian nature, to show its rarity. Its concept of value is expressed through the use of the gold number, a proportion that is naturally beautiful and found in nature. Their colors also bring the diversity inspiration of this project. We are talking about rare proportions, which need to be preserved.
Project Duration
The posters were created in Brazil, the design of the projects took place between 08/19 to 11/19.

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Good Design Deserves Great Recognition

The A' Design Award is an international, juried accolade for good design. Take part in the A' Design Award to get an opportunity to earn meritocratic recognition, gain fame, prestige and publicity for your work. Nominate your work for the A' Design Award and compete for the coveted A' Design Prize.

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