Rare Proportions Poster

Rare Proportions Poster
by Pedro Panetto

• Awarded April 15, 2020
• CLIENT: Pedro Panetto
• 47.919

Rare Proportions is a series of posters about Brazilian nature. Each poster applies the Golden Ratio, a proportion of 1.618 found in nature, to create guides, hierarchy and illustrated elements. The animals are drawn with a geometry based on the same ratio. The colors reflect the diversity of Brazilian fauna and flora. All posters follow one conceptual line, yet each poster has its own expression. The series was created in Brazil. The aim is to show the rarity and beauty of nature and to support its preservation.