Wolffstrunk Corporate Identity

Graphic Design Award Winner.
Awarded for Good Graphics, Illustration and Visual Communication Design.

Wolffstrunk Corporate Identity
by Karen Cuthbert

Awarded April 15, 2021
CLIENT: Gerhard Wolff – Wolffstrunk
38.957

Wolffstrunk is a corporate identity created for a brand of fruit schnapps and fruit liqueurs produced in a private distillery. Graphic reduction and precision characterize the visual identity. A simplified figure of a wolf serves as the design mark of the corporate design system, and the stylized shape of a drop is added to the figure. A movable head gives the mark a humorous character and allows dynamic layouts. The system includes a composite mark, business documents, bottle labels, posters, postcards, a brand book and a short website animation.

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