Pepsi Mom Handworks Beverage by PepsiCo Design and Innovation

Pepsi Mom Handworks Beverage by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2021 Silver A' Design Award in Packaging Design Competition Category.

SilverPackaging· 2021

Pepsi Mom Handworks Beverage

by PepsiCo Design and Innovation

Client: PepsiCo Design & Innovation

Silver A' Design Award Winner in Packaging Category

34,954

Verified Award Winner

Verify Award Status for #118930

View at A' Design Award Press Release Award Badge

Colors

The Design

About Pepsi Mom Handworks Beverage

Pepsi Mom Handworks is a limited edition packaging series for beverage cans. The series celebrates a collaboration between PepsiCo and the Mom Handworks Cooperative Program of the China Women's Development Foundation. The partnership began as part of the 2019 Bring Happiness Home Chinese New Year campaign. Three collectible cans present Chinese cultural heritage through three different regional embroidery styles. The design promotes the work of the cooperative program and reflects a commitment to local relevance.

The Recognition

About the Silver A' Design Award

Pepsi Mom Handworks Beverage is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Pepsi Mom Handworks Beverage is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Pepsi Mom Handworks Beverage is a vastly envied creation that evokes desires, introduces positive feelings, and sparks amazement and wonderment.

Image Analysis

Color Temperature: CoolSymmetry: Both DirectionsBackground: Top and Bottom

Where to Get It

Award-Winning Beverage Innovation

We transform everyday refreshment into cultural celebrations through innovative packaging and product design. With over 23 billion-dollar brands enjoyed globally, our commitment to local relevancy and design excellence creates meaningful connections between our products and consumers worldwide.

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Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This limited edition Pepsi x MOM HANDWORKS series celebrates PepsiCos collaboration with China Womens Development Foundations, MOM HANDWORKS Cooperative Program. Pepsi and MOM HANDWORKS kicked off their partnership as a part of the 2019 Bring Happiness Home Chinese New Year Campaign.
Tags: Packaging, Beverage
Inspiration: The three can collectible series celebrates Chinese cultural heritage and showcases examples of three different regional embroidery styles. This collaboration provides a unique opportunity to promote the efforts of MOM HANDWORKS and showcases Pepsi and the commitment it has to local relevancy.
Team Members: PepsiCo Design & Innovation

Read the Press Release