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Aqua Minerale Redesign Beverage Packaging by PepsiCo Design and Innovation

Aqua Minerale Redesign Beverage Packaging by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2022 Silver A' Design Award in Packaging Design Competition Category.


SilverPackaging· 2022

Aqua Minerale Redesign Beverage Packaging

by PepsiCo Design and Innovation

Silver A' Design Award Winner in Packaging Category

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Verified Award Winner

Verify Award Status for #137231

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The Design

About Aqua Minerale Redesign Beverage Packaging

Aqua Minerale Redesign is a packaging design for a bottled water brand sold in Russia. The redesign covers both the core range and the flavored sublines, bringing the portfolio together under one visual identity system. The concept is based on the idea of water as a source of life, expressed through fluid forms and graceful lines. The unified design harmonizes the range and improves product visibility on the shelf. The intent is to support consumers who wish to keep a sense of balance during busy days.

The Recognition

About the Silver A' Design Award

Aqua Minerale Redesign Beverage Packaging is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Aqua Minerale Redesign Beverage Packaging is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Aqua Minerale Redesign Beverage Packaging is a vastly envied creation that evokes desires, introduces positive feelings, and sparks amazement and wonderment.

Where to Get It

Award-Winning Beverage Innovation

We transform how the world experiences beverages through breakthrough packaging design and product innovation. Our portfolio spans refreshing waters, energizing drinks, and beloved brands that bring joy to billions. Discover our latest innovations recognized for excellence in design.

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Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Aqua Minerale is a popular water brand, available for purchase in Russia, that encourages consumers in their pursuits and supports them as they strive to keep in balance throughout their busy days. It was time for a redesign, so the Design Team was tasked with bringing a new holistic portfolio vision to life, harmonizing the Aqua Minerale portfolio, and building a beautiful and compelling Visual Identity System.
Inspiration
The Design Team had to take into consideration both Aqua Minerale’s core and flavor sublines for this redesign, and needed to create a new packaging design that would improve product visibility on shelf. As we conceptualized a new direction for Aqua Minerale, we embraced the idea of water being a unique source of life, and inspiration for living a life of fluidity and grace.

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Good Design Deserves Great Recognition

The A' Design Award is an international, juried accolade for good design. Take part in the A' Design Award to get an opportunity to earn meritocratic recognition, gain fame, prestige and publicity for your work. Nominate your work for the A' Design Award and compete for the coveted A' Design Prize.

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