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Mohammadreza Eslamparast's Delpasand Black Tea Box series demonstrates sophisticated packaging architecture through a trio of rectangular forms rendered in high-contrast chromatic and tonal…

Delpasand Black Tea Box by Mohammadreza Eslamparast is a highly esteemed winner of the very prestigious 2025 A' Design Award in Packaging Design Competition Category.


IronPackaging· 2025

Delpasand Black Tea Box

by Mohammadreza Eslamparast

Client: Delpasand

A' Design Award Winner in Packaging Category

12,355

Verified Award Winner

Verify Award Status for #156274

Colors

The Design

About Delpasand Black Tea Box

Delpasand is a packaging design for black tea. The range covers Ceylon tea, offered as aromatic and original, and Iranian tea. Black was selected as the main color because it matches the color of dried tea leaves. Flat illustrations of a teapot and a tea farm show the origin of each product. A farmer, an elephant and a temple represent Ceylon, while farm scenes represent Iran. Bright and distinct colors help buyers tell the varieties apart on the shelf. Each box is offset printed on cardboard with embossing.

The Recognition

About the A' Design Award

Delpasand Black Tea Box is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations. Iron winners demonstrate great skill, high specialization, expert understanding, and creative capacity of their creators. Delpasand Black Tea Box is expected to be a highly regarded, admired, and cherished creation that is practical and innovative. This Iron A' Design Award-winning design integrates industry best practices and has competent technical characteristics linked with know-how and talent. Delpasand Black Tea Box is respected for its thoroughness and is designed to provide quality of life improvements that help make the world a better place.

Where to Get It

Award-Winning Packaging Design Services

We transform brands through strategic packaging design that connects with consumers. Our studio specializes in modern, illustrated packaging solutions that tell your brand's story. With expertise in food, beverage, and consumer goods packaging, we create designs that stand out on shelves and win hearts.

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Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Delpasand has 2 kinds of tea, Ceylon and Iranian tea.
Ceylon has 2 kinds of tea,Aromatic and original.
The color black was chosen because of the color of dried tea and to make them different on shelves, they were illustrated.
The teapot and farm illustration shows their countries' content.
the symbols, farm, farmer, elephant and the temple are used to show Ceylon and the symbols, Iran farms are used to show Iranian tea.
Different sharp colors are used to make easier them to chose.
Dimensions & Packaging
Width 120 mm x Depth 80 mm x Height 200 mm.
Tags
Black Tea, Illustration, Colorful, Modern Design, Drink, Hot drink,
Production Technology
Offset print on the cardboard in 5 colors, CMYK and one Pantone color in each artwork with UV and emboss.
Design Challenge
Many objects, characters and their colors in a small teapot on the packaging was the main Challenge.
Research
Before design, the design group researched about 10 days to see the concept and appearance of other packagings in markets to know and find their path. To make them different and attractive it has been decided to design in flatten illustration because the other packaging were designed with real picture.
Inspiration
A teapot was chosen as a symbol of tea and hot drink. The tea farm was the main subject of design. The atmosphere of each Ceylon and Iran is different so their countries' symbols were chosen.
Project Duration
April - May 2022, Tehran, Iran
Operation Flow
To make the design friendly, the illustration was chosen, because it made the design like a story to contact the customers.
Image Credits
Illustrator Mohammadreza Eslamprast, 2022.
Assistant: Samyar Eslamparast and Soodabe Zomorodi.

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