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Warm grey cardboard surfaces establish the visual foundation of Paul Robb's Sabbioni Branding Promotional Branding, where a sophisticated arrangement of printed materials creates a tableau of…

Sabbioni Branding Promotional Branding by Paul Robb is a highly esteemed winner of the very prestigious 2024 Golden A' Design Award in Graphics, Illustration and Visual Communication Design Competition Category.


GoldGraphic· 2024

Sabbioni Branding Promotional Branding

by Paul Robb

Client: Grafiche Sabbioni

Golden A' Design Award Winner in Graphic Category

317,876

Verified Award Winner

Verify Award Status for #157679

Colors

The Design

About Sabbioni Branding Promotional Branding

Grafiche Sabbioni required a new brand position to celebrate the firm's 60th year anniversary. Salt&Pepper worked with the company to create modern visual languages to promote this important milestone, highlighting the brand’s capabilities in sustainability in the box and traditional print processes. Salt&Pepper created an energetic, robust, and positive branding system, creating a line of 100 percent sustainable, using water-based inks and minimal paper waste to promote the company's core values.

The Recognition

About the Golden A' Design Award

Sabbioni Branding Promotional Branding is a Golden A' Design Award winner, an immensely prestigious recognition granted to first-rate, marvelous, and outstanding designs. Golden winners are exceedingly innovative, visionary, and glamorously dazzling creations that reflect the prodigy, wisdom, and prowess of their designers. Sabbioni Branding Promotional Branding is expected to be a highly praised, trendsetting, and monumental invention that delivers unprecedented value. This Golden A' Design Award-winning design is a spectacular, respected project that highly benefits and advances the boundaries of art, science, design, and technology. Sabbioni Branding Promotional Branding creates intense feelings of desire, evokes passion, encourages creativity, and fascinates us.

Where to Get It

Award-Winning Brand Identity Design Services

We transform brands through strategic design excellence. Our multidisciplinary studio creates powerful visual identities that blend traditional craftsmanship with contemporary innovation. From sustainable packaging to complete brand systems, we deliver creative solutions that make businesses stand out.

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Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Grafiche Sabbioni required a new brand position to celebrate the firm’s 60th year anniversary. Salt&Pepper worked with the company to create modern visual languages to promote this important milestone, highlighting the brand’s capabilities in sustainability in the box and traditional print processes. Salt&Pepper created an energetic, robust, and positive branding system, creating a line of 100% sustainable, using water-based inks and minimal paper waste to promote the company’s core values.
Dimensions & Packaging
Box dimensions 250 x 360 x 75mm. Book dimensions 230 x 280mm. Agenda dimensions 210 x 270mm.
Tags
Branding
Production Technology
Letterpress, linotype printing, and modern digital programs were used to composite the final project. The outer box and agenda were printed on 100% recycled material in 2 Pantone colors and CMYK. The anniversary book was printed in 7 colors on FSC paper.
Design Challenge
Our research began with using letterpress and the linotype system to create experimental-type solutions. The major challenge was to create a 100% sustainable project that would work from box design to editorial, with minimal paper wastage and sustainable inks. These experiments were then developed digitally to create a contemporary feel.
Research
The design inspiration was drawn from traditional printing processes. The anniversary book was printed in letterpress and linotype printing, fused with modern typography, to create a contemporary feel to the branding system.
Inspiration
The design inspiration was drawn from traditional printing processes. The anniversary book was printed in letterpress and linotype printing, fused with modern typography, to create a contemporary feel to the branding system.
Project Duration
September - December 2023 - Italy
Operation Flow
The project was presented to the market in late 2023
Patents
Copyrights belong to Paul Henry Robb & Moira Bartoloni, 2023
Team Members
Paul Henry Robb
Moira Bartoloni
Image Credits
Copyrights belong to Paul Henry Robb & Moira Bartoloni, 2023

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