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Logo Primavera Quirot Visual Identity by Jonathan Ramirez and Juliana Betancur

Logo Primavera Quirot Visual Identity by Jonathan Ramirez and Juliana Betancur is a highly esteemed winner of the very prestigious 2024 A' Design Award in Graphics, Illustration and Visual Communication Design Competition Category.


IronGraphic· 2024

Logo Primavera Quirot Visual Identity

by Jonathan Ramirez and Juliana Betancur

Client: Written and Drawn Studio

A' Design Award Winner in Graphic Category

13,185

Verified Award Winner

Verify Award Status for #161362

Colors

The Design

About Logo Primavera Quirot Visual Identity

The Primavera Quirot logo merges the P from Primavera with the Q from Quirot, symbolizing the brand's identity. Incorporating the Golden Ratio, it reflects natural beauty and divine proportion, resonating with the brand's focus on plastic surgery and restoring natural beauty through balanced proportions. The logo embodies harmony between science and art, encapsulating the pursuit of aesthetic perfection within divine proportion.

The Recognition

About the A' Design Award

Logo Primavera Quirot Visual Identity is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations. Iron winners demonstrate great skill, high specialization, expert understanding, and creative capacity of their creators. Logo Primavera Quirot Visual Identity is expected to be a highly regarded, admired, and cherished creation that is practical and innovative. This Iron A' Design Award-winning design integrates industry best practices and has competent technical characteristics linked with know-how and talent. Logo Primavera Quirot Visual Identity is respected for its thoroughness and is designed to provide quality of life improvements that help make the world a better place.

Interviews

Design Interview

What is the main principle, idea and inspiration behind your design?

The main principle behind the design of the Primavera Quirot brand was to reflect the unique identity and specialization of Dr. Primavera Quirot in aesthetic surgery. The inspiration came from blending her initials, P and Q, with the mathematical concept of the Golden Ratio icon, creating a logo that mirrors both her personality and dedication to the art of aesthetics.

What has been your main focus in designing this work? Especially what did you want to achieve?

Our main focus in designing the Primavera Quirot brand was to create a distinctive visual identity that embodies excellence and beauty in her professional practice of aesthetic surgery. We aimed to craft a logo that reflects Dr. Quirot's personality and dedication while ensuring it is visually appealing and memorable.

What are your future plans for this award winning design?

Our future plans for this award-winning design involve implementing it across various mediums such as stationery, social media, and other branding materials. We aim to help Dr. Primavera Quirot establish a unique and recognizable brand in the field of aesthetic surgery.

Read the Full Interview

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The client's name begins with the letters P and Q, and her profession is focused on esthetic surgery. Therefore, the integration of her initials P+Q along with the Golden Ratio icon to craft her logo.
Dimensions & Packaging
The sizes depend of the media where it is applied
Tags
logo, branding, visual identity, design,
Production Technology
This brand design was made using different softwares of Adobe, like Illustrator and Photoshop
Design Challenge
Craft something distinctive that articulates beauty through the foundation of art.
Research
This passed trhough 3 steps
1. Planning and strategy: During this process, the research needed a bígaros effort on the investigation about the proportions and about the history about the humankind shape, to anderstand the sthetic surgery
2. Conceptualice and creative: then this creation mas easier que to all the insights and Information found about the history
3. Designing: lastly but not less important, design nene many sketches and darás to find the simples way to get together all the symbols
Inspiration
The inspiration behind this design stems from our client's unique identity and her specialization in aesthetic surgery. By blending the initials of her name, P and Q, with the mathematical concept of the Golden Ratio icon, we crafted a logo that reflects both her personality and dedication to the art of aesthetics. The synergy between these elements results in a distinctive and harmonious brand that embodies excellence and beauty in her professional practice
Project Duration
Strategy; one week
Creativity: 2 weeks
Designing: 1 Week
Operation Flow
This branding Will help to Dr Primavera Quirot to find a unique path into the stethic surgery, this logo is applied on different media like stationery, social media, ETC.
Team Members
Jonathan Ramirez Ceballos Head of Art and Design
Juliana Betancur Brand Creative Director
Image Credits
Jonathan Ramirez Ceballos - Head of Art and Design
Juliana Betancur - Creative Director
Written and Drawn Studio

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