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Four distinct packaging units arranged in a two-by-two grid formation present Masoud Najafi Amirkiasar's Scarlet Sanitary Pads with remarkable chromatic differentiation and environmental narrative…

Scarlet Sanitary Pads by Masoud Najafi Amirkiasar is a highly esteemed winner of the very prestigious 2025 Silver A' Design Award in Packaging Design Competition Category.


SilverPackaging· 2025

Scarlet Sanitary Pads

by Masoud Najafi Amirkiasar

Client: Scarlet

Silver A' Design Award Winner in Packaging Category

24,701

Verified Award Winner

Verify Award Status for #163005

Colors

The Design

About Scarlet Sanitary Pads

Contrasted with the discomfort and limitations women experience during their periods, the concept behind Scarlet sanitary pads' packaging was inspired by the ideas of freedom and relief, qualities the product is designed to deliver.
Nature provides a sense of peace and freedom that modern urban life often lacks. To capture this emotional relief, the packaging design draws inspiration from natural landscapes and uses soft watercolor techniques to express these sensations. The result is a calming, poetic visual language that aligns with the product’s promise of comfort and care.

The Recognition

About the Silver A' Design Award

Scarlet Sanitary Pads is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Scarlet Sanitary Pads is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Scarlet Sanitary Pads is a vastly envied creation that evokes desires, introduces positive feelings, and sparks amazement and wonderment.

Where to Get It

Award-Winning Packaging Design Services

We create distinctive packaging designs that capture attention and convey emotion. Our studio specializes in watercolor illustrations and thoughtful design solutions that help brands stand out on crowded shelves. From concept to production, we deliver packaging that tells your brand's unique story.

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Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Watercolor illustration brings a pleasant and relaxing feeling, which can attract the audience and convey this feeling of relaxation among other products on the store shelf. A feeling that they desperately need during periods
Dimensions & Packaging
Width 110 mm x Depth 80mm x Height 96 mm
Tags
Sanitary Pad, Packaging, Design, watercolor, Landscape
Production Technology
The design of this product is a combination of hand and computer illustrations. Printed on the polyethylene packaging film.
Design Challenge
The most challenging part of this project was maintaining a balance between the aesthetic aspects of the design and its functionality.
The mission of this package was to catch the eyes of customers and convey a sense of peace. Also, take the market share in the consumer's shopping basket among the known competitors.
Research
The discovery phase included market and competition analysis. The focus of this study was on the design style and look and feel of existing products by conducting market visits and desktop research.
The conclusion of this study showed that in the design of the packaging of most of the products available in the Iranian market, no attention has been paid to displaying an image that gives the audience a sense of relaxation, and this is a point that can be used and differentiated.
Inspiration
The design shows a sense of liberation, freedom, and peace.
For this, I went to nature and its peace. Showing a landscape of different plains with flowers and trees inspires a pleasant feeling to the audience.
Project Duration
The project started in Istanbul in May 2023 and finished in January 2024. Printed and Published in Iran
Operation Flow
This product is chosen by the buyer because of its pleasant and eye-catching design.
Team Members
Designer and Illustrator: Masoud Najafi
Image Credits
Illustrator: Masoud Najafi

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