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Meng Shenhui's Fun Community Project Visual Design commands immediate attention through its masterful deployment of a saturated cerulean blue field that serves as the chromatic foundation upon which…

Fun Community Project Visual Design by Meng Shenhui is a highly esteemed winner of the very prestigious 2025 Silver A' Design Award in Graphics, Illustration and Visual Communication Design Competition Category.


SilverGraphic· 2025

Fun Community Project Visual Design

by Meng Shenhui

Client: Shenzhen Chengmei Culture Communication Co., Ltd

Silver A' Design Award Winner in Graphic Category

97,878

Verified Award Winner

Verify Award Status for #164645

Colors

The Design

About Fun Community Project Visual Design

Fun Community Project is the visual identity of a public art event held in Shenzhen. The design uses playful typography, abstract artistic graphics and bright gradient colors. Six abstract graphics refer to the six public art pieces shown at the event. The identity is applied to billboards, printed matter, balloon films, books, artwork introduction boards and scene construction. Clothing, hats and key chains are also produced. The aim is to join art with community life and to invite the public to take part.

The Recognition

About the Silver A' Design Award

Fun Community Project Visual Design is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Fun Community Project Visual Design is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Fun Community Project Visual Design is a vastly envied creation that evokes desires, introduces positive feelings, and sparks amazement and wonderment.

Where to Get It

Award-Winning Visual Design Services

We create compelling visual identities and brand experiences for leading companies. Our internationally recognized expertise spans brand identity, event graphics, and visual communication design. With clients including Tencent and BYD, we bring artistic excellence and strategic thinking to every project.

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Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This visual design utilizes interesting fonts, abstract artistic graphics combined with bright and warm colors to present the characteristics of the art event, as well as the trendy, fun, and joyful positioning of the activity. The strong visual tension can quickly attract the attention of the audience. The series of trendy material designs not only enhance interactivity but also strengthen the power of image communication.
Dimensions & Packaging
The material of the brand image of this activity is particularly large, which can not be summarized in a single size, printed into billboards, printing, balloon film, books, work introduction cards and scene construction, and the production of clothing, hats, key chains and other peripheral materials, which respectively have publicity value, use value and interaction.
Tags
Activities, Main Vision
Production Technology
Printed into billboards, printing, balloon films, books, work introduction boards and scene construction, and produced clothing, hats, key chains and other peripheral materials
Design Challenge
Event visual design should embody art, trends, and fun, integrating art seamlessly into community life, and connect with six artworks, enhancing the artistic sense with rich gradient colors, lively fonts to express fun, and the rich changes in graphics and colors express the various possibilities of public art intervening in space and interacting with the audience, highlighting a trendy, fun, and joyful attitude.
Research
One of the key activities of the 2024 Shenzhen Design Week branch venue Qiaocheng Fang "Fun Community Public Art Project" has created several highlight projects in the Qiaocheng Fang park area, including a 600-meter urban corridor, a 150-meter urban guest table, and 6 public art pieces. The aim is to organically integrate art with community life and inject new vitality into community development with the power of art.
Inspiration
This visual design uses abstract artistic graphics to express the 6 public art pieces displayed in the event, enhances the artistic sense with rich gradient colors, and uses lively fonts to express fun. The rich changes in graphics and colors express the various possibilities of public art intervening in space and interacting with the audience, highlighting a trendy, fun, and joyful attitude.
Project Duration
The project started in Shenzhen in February 2024 and was completed in Shenzhen in April 2024.
Operation Flow
This visually striking image helps to establish the brand recognition of the project so that the public can quickly recognise and remember it. Through visual design, the core values and emotions of the project are conveyed, with the establishment of an emotional connection with the public to enhance the sense of identity and belonging to the event and actively participate in it, and the public participates in the event by taking photos, sharing, etc. to increase the interactivity of the event.
Patents
Intellectual property rights:Meng Shenhui
/Shenzhen Chengmei Culture Communication Co., Ltd
Image Credits
Example:Meng Shenhui

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