Holiday Gift Set Packaging by Salvita Bingelyte

Holiday Gift Set Packaging by Salvita Bingelyte is a highly esteemed winner of the very prestigious 2020 Silver A' Design Award in Packaging Design Competition Category.

SilverPackaging· 2020

Holiday Gift Set Packaging

by Salvita Bingelyte

Client: Salvita Design

Silver A' Design Award Winner in Packaging Category

28,105

Verified Award Winner

Verify Award Status for #99230

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Colors

The Design

About Holiday Gift Set Packaging

Holiday Gift Set is a packaging design for a collection of consumable holiday gifts. The set contains an 80 g chocolate bar, a 40 g herbal tea package, a 200 g jar of natural honey and a 140 g cinnamon scented candle. The illustrations are inspired by Zemyna, the Lithuanian earth goddess, shown here as a modern figure wearing sneakers and headphones. The long white hair of the goddess recalls snow and familiar festive images. A muted natural colour palette reflects the ingredients. Offset, flexography and digital printing are used.

The Recognition

About the Silver A' Design Award

Holiday Gift Set Packaging is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Holiday Gift Set Packaging is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Holiday Gift Set Packaging is a vastly envied creation that evokes desires, introduces positive feelings, and sparks amazement and wonderment.

Image Analysis

Color Temperature: WarmSymmetry: PartialBackground: No Clear Backdrop

Where to Get It

Award-Winning Packaging and Brand Design Services

We create distinctive packaging and brand identities that connect with your audience. With over a decade of international experience, we transform your vision into memorable designs that balance simplicity with innovation. Our award-winning studio specializes in packaging, branding, and print design that delivers lasting value.

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Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The set includes chocolate, tea, honey, candle, all timeless treats. The earth goddess is a symbol of timeless tradition, but now, she is updated, modern, cool and hip, wearing sneakers and headphones, representing the newest generation that respects the past, but is the future. By uniting tradition and modernity, Zemyna brings the simple pleasures from the earth to the modern lifestyle. Time marches forward, but simple pleasures remain the same.
Dimensions & Packaging: Gift set contains an 80 g chocolate bar, 40 g herbal tea package, 200 g jar of natural honey and a 140 g cinnamon scented candle.
Tags: Packaging, gift set design, chocolate, tea, honey, candle, design, branding, graphic design, Salvita Design, Lithuania
Production Technology: Offset, flexography and digital printing.
Design Challenge: It was very challenging to create a strong and positive illustration. After three months of creating numerous illustrations, changing the goddess and the colours, we finally came up with a pleasing visual juxtaposition between serenity and excitement.
Research: Using muted colours, the design conveys the raw position of the brand. As a result, I managed to avoid the traditional Christmas visual cliches and created a unique and memorable packaging design.
Inspiration: Consumable gifts are always a great way to express your appreciation. This holiday gift packaging is inspired by Zemyna, the Lithuanian earth goddess. By giving the land fertility, she protects those who love and care for nature, bringing them abundant harvests and every kind of success. The earth goddess is represented as a Christmas fairy who passes through uncovered fields, magically ripening fruit and inspiring life.
Project Duration: Started in July and finished in November, 2019 in Vilnius, Lithuania.
Operation Flow: This simple, but memorable product line offers a way to show your client your honest appreciation. The packaging depicts a natural colour palette that reflects the purity of the products ingredients. The chocolate is unconventional because it comes with bread and honey, an unexpected, but interesting natural combination. Although the holiday gift set depicts an atypical Christmas, symbols such as the goddess long white hair serve as a hint to Santa beard, snow and reindeers.
Image Credits: Salvita Bingelyte (Product stylist)
Jurgita Kunigiskyte (Photographer)
Erin Hope Stevens (Copywriter)