The Kala Foundation Gwerthfawrogi Celf gan Palak Bhatt

Mae The Kala Foundation Gwerthfawrogi Celf gan Palak Bhatt yn enillydd uchel ei barch o'r 2021 Gwobr Arian A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Graffeg.

ArianGraffeg· 2021

The Kala Foundation Gwerthfawrogi Celf

gan Palak Bhatt

Cleient: Palak Bhatt

Enillydd Gwobr Arian A' Design Award yn y Categori Graffeg

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Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #121811

Gweld yn A' Design Award Datganiad i'r Wasg Bathodyn Gwobr

Lliwiau

Y Dyluniad

Am The Kala Foundation Gwerthfawrogi Celf

Bu marchnad fyd-eang ar gyfer paentiadau Indiaidd ers amser maith, ond mae diddordeb mewn celf Indiaidd wedi llusgo yn UDA. Er mwyn dod ag ymwybyddiaeth o wahanol arddulliau o Baentiadau Gwerin Indiaidd, mae Sefydliad Kala wedi'i sefydlu fel llwyfan newydd i arddangos y paentiadau a'u gwneud yn fwy hygyrch i farchnad ryngwladol. Mae'r sylfaen yn cynnwys gwefan, ap symudol, arddangosfa gyda llyfrau golygyddol, a chynhyrchion sy'n helpu i bontio'r bwlch a chysylltu'r paentiadau hyn â chynulleidfa fwy.

Y Gydnabyddiaeth

Am y Gwobr Arian A' Design Award

Mae The Kala Foundation Gwerthfawrogi Celf yn enillydd Gwobr Arian A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau o'r radd uchaf, hardd a thrawiadol. Mae enillwyr Arian yn weithiau tra disglair a hynod greadigol sydd yn darlunio arbenigedd, dawn a chraffter rhagorol eu dylunwyr. Disgwylir i The Kala Foundation Gwerthfawrogi Celf fod yn waith gwych ac esiampl, yn nodedig o broffesiynol ac yn ddwfn arloesol. Mae'r dyluniad buddugol hwn o Wobr Arian A' Design Award yn ddyfais hynod nodedig a edmygir sydd yn elwa ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae The Kala Foundation Gwerthfawrogi Celf yn greadigaeth y cenfigennir wrthi yn eang, sydd yn deffro dyheadau, yn cyflwyno teimladau cadarnhaol ac yn cynnau rhyfeddod a syndod.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw: The Kala Foundation aims to establish a new platform to showcase the beautiful Indian Folk Paintings and make them more accessible to an international market. The foundation focuses on three distinct forms of Indian Folk Paintings: Madhubani painting from the state Bihar, Gond painting from the state Madhya Pradesh, and Warli painting from the state of Maharashtra in India.
Dimensiynau a Phecynnu: An abstract design style is applied to the logo. One arrow is aligned and rotated to show the brand name and signify its purpose of making the paintings accessible in different parts of the world. The outer square frame in the logo represents the frame of the painting. Tarzana font is used throughout the designs to create a slightly unfamiliar design to provide new interest. Each style of painting is interpreted through its assigned color. Catalog books are designed in a square shape to keep the brand design consistency.
Tagiau: Art Appreciation, Indian Folk Paintings, Graphic Design, Art Exhibit, Exhibition Design, Editorial Design, App Design, Web Design, Branding, Madhubani Paintings, Gond Paintings, Warli Paintings
Technoleg Cynhyrchu: Softwares used for this project are Sketch for designing, InVision for prototypes, and Adobe Creative Cloud for editing and mocks.
Her Dylunio: One of the challenges that I faced during this project was connecting the Indian Folk artist to the US market. The language was the main barrier for the artist. Through The Kala Foundation, the artists are given exposure by removing the language barrier and support by uplifting their livelihood.
Ymchwil: The goal was to find new connections and then begin exploring the relevance, conceptually and visually. The process started by identifying camps that impact the topic. Finding connections helped me focus on the world around us and how it is interconnected. I set out to discuss the problem with others by creating and hosting a meeting with people from the target audience. For in-depth research, I went to India and met few artists, got to know their process and views on reviving their paintings to the international market.
Ysbrydoliaeth: India is known for its rich, colorful, and cultural vibrancy portrayed through different art mediums. Every region in India has its unique style of paintings. I hail from the western part of India and have grown up looking at various Indian art forms. There has long been a global market for Indian paintings, but interest in Indian art has lagged in the US. After moving to San Francisco, I noticed the lack of awareness of Indian Folk Paintings and would strongly like to promote them.
Hyd y Prosiect: A year-long project started in December 2016 in San Francisco, with a month research trip to India and finished in December 2017.
Llif Gweithrediad: Art enthusiasts can use the App to find paintings or order an existing Indian folk painting with a customization feature. The Kala Foundation website bridge the gap between the artist and art enthusiasts by introducing Indian folk paintings with the process and techniques. An in-person exhibit brings the essence and emotion before the people to admire and understand it.
Patentau: Copyrights belong to Palak Bhatt, 2021.
Cydnabyddiaeth Delweddau: Image 1:
1. Warli painting by artist Sadashiv Soma Mashe
2. Warli painting by artist Sunita Sadashiv Mashe
3. Warli painting by artist Naresh S. Bhoye
Image 2:
1. Warli painting by artist Dhaku V. Kadu
2. Warli painting by artist Dilip Rama Bahotha
3. Warli painting by artist Dhaku V. Kadu
Image 3:
1. Warli painting by artist Balu Mashe
2. Warli painting by artist Sadashiv Soma Mashe
3. Warli painting by artist Jivya Soma Mashe
Image 5:
1. Madhubani painting by artist Bharti Dayal
2. Madhubani painting by artist Devendra Kumar Jha
3. Madhubani painting by artist Bharti Dayal
4. Madhubani painting by artist Devendra Kumar Jha
5. Madhubani painting by artist Bharti Dayal
6. Madhubani painting by artist Bharti Dayal