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The Rules of War Cyfres o Bosteri by Mirna Noaman

The Rules of War Cyfres o Bosteri by Mirna Noaman is a highly esteemed winner of the very prestigious 2020 Gwobr Arian A' Design Award in Graffeg Competition Category.


ArianGraffeg· 2020

The Rules of War Cyfres o Bosteri

by Mirna Noaman

Client: International Committee of the Red Cross

Gwobr Arian A' Design Award Winner in Graffeg Category

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Colors

The Design

About The Rules of War Cyfres o Bosteri

Cyfres o bosteri yw The Rules of War sy'n ymwneud â chyfraith ddyngarol ryngwladol a'r rheolau ymatal mewn gwrthdaro arfog. Mae'r gyfres yn defnyddio gofod negyddol yn bennaf, heb unrhyw liwiau, siapiau na ffigyrau a allai gyfeirio at unrhyw ochr mewn gwrthdaro. Mae pedair thema yn cyflwyno dysgeidiaeth gyffredin cyfraith ddyngarol ryngwladol a'r Coran. Crëwyd y posteri i ddod â'r rheolau hyn yn nes at gynulleidfaoedd Arabeg eu hiaith a Mwslimaidd yn ystod Ramadan. Mae pob poster yn mesur 1000 wrth 700 milimetr ac fe'i gwnaethpwyd ar gyfer defnydd printiedig a digidol fel ei gilydd.

The Recognition

About the Gwobr Arian A' Design Award

Mae The Rules of War Cyfres o Bosteri yn enillydd Gwobr Arian A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau o'r radd uchaf, hardd a thrawiadol. Mae enillwyr Arian yn weithiau tra disglair a hynod greadigol sydd yn darlunio arbenigedd, dawn a chraffter rhagorol eu dylunwyr. Disgwylir i The Rules of War Cyfres o Bosteri fod yn waith gwych ac esiampl, yn nodedig o broffesiynol ac yn ddwfn arloesol. Mae'r dyluniad buddugol hwn o Wobr Arian A' Design Award yn ddyfais hynod nodedig a edmygir sydd yn elwa ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae The Rules of War Cyfres o Bosteri yn greadigaeth y cenfigennir wrthi yn eang, sydd yn deffro dyheadau, yn cyflwyno teimladau cadarnhaol ac yn cynnau rhyfeddod a syndod.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The thought-provoking poster design series utilizes mostly negative space to illustrative conceptual ideas about the rules of restraint in conflict. The brief entailed to include no colors, shapes, or figures that could point fingers at any sides of warring conflict, and so the use of a neutral but powerful image was the answer.
Dimensions & Packaging
1000 mm x 700 mm x 200 gm
Tags
Peace, War, Humanitarian, Quraan, Islam, Poster Design, Poster, Conflict
Production Technology
iPad Pro, Adobe Photoshop, Adobe Illustrator, Quraan, Red Cross Library
Design Challenge
The biggest obstacle creating visuals for a neutral and impartial organization whose communication work directly affects its ability to have the unique access it has to
Research
To kickstart, an observation of the perception of the Red Cross in the Arab region amongst Muslim countries was taken note of, which was that it was a Christian organization that is secular even in providing aid and people were skeptical to donate money to it. Research was conducted on the similarities between International Humanitarian Law, which is essentially the mandate of Red Cross, and Quraan, which is in some sense the "mandate" of the aforementioned audience. The similarities were very clear and directly instructed, and therefore, four themes were identified to be visualized.
Inspiration
Created for the worst of times, International Humanitarian Law preserves the core of our common humanity. However, with the amount of shocking violations to it nowadays, its capacity to provide real protections for the victims of today's complex armed conflicts has been in question by many. To bring international humanitarian law closer to Arab speaking audiences and Muslim communities during Ramadan, this set of posters was created to stir conversation and communicate the very similar teachings of International Humanitarian Law and Islam.
Project Duration
This project was created during the month of May 2019 in Cairo, Egypt.
Operation Flow
These posters are designed to live both in printed and digital form. On social media platforms belonging to Red Cross, the posters garnered great relevance to the audience, and was shared widely. With people supporting the messages of peace and being in favor of promoting humanitarian values.
Patents
Copyrights belong to the International Committee of the Red Cross, 2019.
Team Members
Mirna Noaman
Salma Nasrallah
Safaa Abdelbaky
Ahmad Al Dawoody
Martin Unternaehrer
Image Credits
Illustrator / Creative Director: Mirna Noaman

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