Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2023 Duais Plaitíneim A' Design Award sa Chatagóir Comórtais Dearadh Pacáistíochta é an dearadh Liang Bai Kai Pacáistiú Uisce Óil le Tiger Pan.
PlaitíneamPacáistíocht· 2023
Liang Bai Kai Pacáistiú Uisce Óil
le Tiger Pan
Cliant: Jinmailang Beverage Co., Ltd
Buaiteoir an ghradaim Duais Plaitíneim A' Design Award sa Chatagóir Pacáistíocht
Buaiteoir Gradaim Fíoraithe
Fíoraigh Stádas Gradaim do #145406An Dearadh
Maidir le Liang Bai Kai Pacáistiú Uisce Óil
Is buidéal gloine é Liang Bai Kai atá deartha le haghaidh uisce óil bruite atá fuaraithe. Tagraíonn an t-ainm d'uisce bruite atá fuaraithe, deoch atá coitianta sa tSín le fada an lá. Níl aon lipéad ar an mbuidéal. Ina ionad sin, tá saothar ealaíne ón bpictiúr ó ríshliocht Song, Riverside Scene from Tsingming, athphéinteáilte agus curtha ar an ngloine trí phriontáil teasaistrithe. Tá an íomhá roinnte ar dhá bhuidéal déag, a sheasann do na dá uair thraidisiúnta dhéag. Cuireann dromchla na gloine snas agus uigeacht leis. Tá gach buidéal 313 milliméadar ar airde agus 76.5 milliméadar ar trastomhas.
An Aitheantas
Maidir leis an Duais Plaitíneim A' Design Award
Bhuaigh an dearadh Liang Bai Kai Pacáistiú Uisce Óil Duais Plaitíneim A' Design Award, aitheantas thar a bheith clúiteach a bhronntar ar dhearaí atá fíor-urghnách, galánta agus maorga. Is míorúiltí cruthaithe iad buaiteoirí Plaitíneim, fianaise ar theorainneacha na cruthaitheachta intleachtúla, agus léiríonn siad gairmiúlacht agus géiniais a ndearthóirí gan sárú. Táthar ag súil go mbeidh na dearaí seo ar na saothair is clúití a shainíonn aeistéitic ré, a chuireann le folláine na sochaí agus a chuireann teorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta chun cinn. Léiríonn an dearadh Liang Bai Kai Pacáistiú Uisce Óil leibhéal sármhaitheasa thar na bearta agus déanann sé an domhan ina áit níos fearr gan amhras lena shaintréithe tairbheacha luachmhara. Is saothar é an dearadh Liang Bai Kai Pacáistiú Uisce Óil a bhuaigh Duais Plaitíneim A' Design Award a mhúsclaíonn mianta, a spreagann, a chuireann ar bís, a thugann sásamh agus a bhíonn ina thobar áthais mhóir.
Taobh Thiar den Dearadh
Pacáiste Preasa
Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.
- Airíonna Uathúla
- The main function of the bottle is to contain cool-down boiled water, meaning Liang Bai Kai. What comes next is the label-less bottle contains and shares with the consumers a very important part of ancient Chinese art. Chinese is the only ethnic who drink hot water when it is cool down in their daily life. And the habit can be traced back in 7BC.
- Toisí & Pacáistiú
- height 313mm x diameter 76.5mm
- Clibeanna
- water, Chinese water, bottle, package, label-less
- Teicneolaíocht Táirgthe
- The glass material will differentiate the wine from its competitive brands, who are normally packed in plastic. Bottled in glass, the gloss and texture is upgraded on the surface.
- Dúshlán Deartha
- Regarding the artwork, the original version is vague so we rearrange the layout and paint it all again, which is separated by the 12 bottles, representing 12 earthly branches hours. As for the technique to realize the drawings, 4 different kinds of crafts are tried out and we succeeded in heat transfer printing.
- Taighde
- To drink cool-down boiled water is an inherited habit from the ancient time. The new packaging design is bring the heritage to the modern life of Chinese along with a different perspective to appreciate traditional arts.
- Inspioráid
- The inspiration is from the national treasury artwork of Riverside Scene from Tsingming made in Song dynasty over 1000 years ago. It is the only piece among the famous ten that illustrates the life of ordinary people' s life instead of that of the nobles. So the painting is echoing with the product of Liang Bai Kai so well that it is repainted and carved on the bottles.
- Fad an Tionscadail
- The project lasts 5 months, designed in Shenzhen.
- Sreabhadh Oibríochta
- How to save consumer's effort to look for an ideal product is the key challenge of this case. A distinctive symbol, an explicit layout of info and a unitive serial system of package will help Wellmind to solve the problem, where consumers are able to recognize and pick up the products from far away.While it is deeply rooted in the hearts of the people, it also makes it difficult for new changes. Today, the brand image of Liang Bai Kai needs to be presented to consumers in a contemporary aesthetic.
- Baill Foirne
- Chief Designer: Tiger Pan
Assistant Designer: Xuedan Xia
Technical Support: Zhangkun Xie
Technical Support: Miaorong Lu
Illustrator: Ping Yi
3D Renderer: Yuling Zhu
Video Editing: Chao Ma
Project Manager: Hua You - Creidiúintí Íomhá
- Tiger Pan
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