Zhenjiu Zhencang Chinese Baijiu Pacáistiú Biotáillí by Ying Song Brand Design Shenzhen Co., Ltd is a highly esteemed winner of the very prestigious 2023 Duais Airgid A' Design Award in Dearadh Pacáistíochta Competition Category.

AirgeadPacáistíocht· 2023

Zhenjiu Zhencang Chinese Baijiu Pacáistiú Biotáillí

by Ying Song Brand Design Shenzhen Co., Ltd

Client: Kweichow Zhenjiu Chanpinzhongxin

Duais Airgid A' Design Award Winner in Pacáistíocht Category

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Verified Award Winner

Verify Award Status for #149755

View at A' Design Award Press Release Award Badge

Colors

The Design

About Zhenjiu Zhencang Chinese Baijiu Pacáistiú Biotáillí

Is tacar pacáistithe agus taispeána é Zhenjiu Zhencang do bhiotáille baijiu Síneach. Luíonn na buidéil ar thráidire i gcruth sliogáin phéarla, foirm a fuair inspioráid ón bpéintéireacht The Birth of Venus. Cuireann an cruth iomlán bád seoil ag gluaiseacht thar thonnta i gcuimhne dúinn. Tá bonn criostail snoite le seandroichead fíona ársa agus é lasta le solas LED a thagraíonn do stair fhada an táirgeora. Cuirtear miotal, adhmad, PMMA agus plaisteach le chéile chun réad inbhailithe a chruthú. Léiríonn téama an phéarla smaoineamh an bhranda maidir le huaisleacht agus luachmhaireacht, mar is próisis mhalla iad an ghrúdaireacht agus foirmiú péarla araon.

The Recognition

About the Duais Airgid A' Design Award

Bhuaigh an dearadh Zhenjiu Zhencang Chinese Baijiu Pacáistiú Biotáillí Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Zhenjiu Zhencang Chinese Baijiu Pacáistiú Biotáillí ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Zhenjiu Zhencang Chinese Baijiu Pacáistiú Biotáillí a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The design and the different materials presented are extremely visually appealing ,topical and collectible. The overall shape also resembles a sailboat riding the wind and waves.
The bottles are displayed on a pearl shell-shaped bottom tray, like the "Birth of Venus" by Italian painter Sandro Botticelli. Let western consumers also feel the noble and beautiful products.
The crystal base is carved with an ancient winery (LED light shows the long history of the enterprise)
Dimensions & Packaging: 520mmx250mmx370mm
Production Technology: Metal, wood, PMMA, LED light, plastic
Inspiration: Pearl is used to reflect the brand culture of "Zhenjiu" and interpret the meaning of "treasure among liquors".
Pearl symbolizes "nobility" and "preciousness". The process of making wine and the process of forming pearls are both "the art of time", which are highly compatible with the culture they convey. So, we conveyed the brand culture of Zhenjiu through the shells and pearls: precious, scarce and high-end. It also allows consumers to better understand the brand culture of the product.
Team Members: Creative Director: Yingsong Chen
Design: Gang Wang, Nian Li, Wenbing Cheng
3D: Huandi Li, Wei Hu

Read the Press Release