Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2025 Duais Airgid A' Design Award sa Chatagóir Comórtais Dearadh Pacáistíochta é an dearadh Luna Alpina Pacáistiú le Arman Auzhanov.

AirgeadPacáistíocht· 2025

Luna Alpina Pacáistiú

le Arman Auzhanov

Cliant: Eurasia Elite

Buaiteoir an ghradaim Duais Airgid A' Design Award sa Chatagóir Pacáistíocht

29,600

Buaiteoir Gradaim Fíoraithe

Fíoraigh Stádas Gradaim do #163103

Tabhair Cuairt ar an Suíomh Féach ag A' Design Award Preasráiteas Suaitheantas Gradaim

Dathanna

An Dearadh

Maidir le Luna Alpina Pacáistiú

Chruthaigh Arman Auzhanov, dearthóir ón Kazacstáin, tionscadal vodca iomlán don earnáil phréimhe. D'úsáid sé íomhánna den Ghealach agus den Spás mar chód séimeantach soiléir bunaithe ar ábhair theicneolaíochta nua-aimseartha. Tá an t-ionadú bunaithe ar dhá thréith shainiúil díolacháin: ceann mothúchánach (táirgtear an vodca de réir chéimeanna na Gealaí) agus ceann réasúnach (glantear é trí scagadh cloch na gealaí). Tá dí-bhosú mar chréachtair ghealaí ar an mbuidéal le cruth sainiúil. Don lipéad, d'úsáid sé ábhar le miocrchriostail a chruthaíonn íomhá dhinimiúil den spéir réaltach, agus Lionsa Fresnel le haghaidh íomhá na Gealaí. Comhlánaíonn an pacáistiú bronntanais todhchaíoch an íomhá.

An Aitheantas

Maidir leis an Duais Airgid A' Design Award

Bhuaigh an dearadh Luna Alpina Pacáistiú Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Luna Alpina Pacáistiú ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Luna Alpina Pacáistiú a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.

Taobh Thiar den Dearadh

Pacáiste Preasa

Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.

Airíonna Uathúla: The name LUNA personifies the essence of premium positioning. The epithet "sky vodka" supports it. The positioning is supported by two USP: emotional - vodka is produced in accordance with the phases of the moon, and rational - it is cleaned with a moonstone.

The unique bottle is debossed by the lunar craters shape, sparkling on the shelf.

For the label we use a material making the starry sky image n dynamics, which supports the theme of space.

Futuristic gift packaging makes a mysterious image
Toisí & Pacáistiú: Bottle: 65 x 65 x 300 mm
Gift packaging: 80 x 80 x 320 mm
Clibeanna: luna, moon, sky-vodka, vodka, Fresnel lens, Arman, Auzhanov, starry sky
Teicneolaíocht Táirgthe: We used various modern technologies that attract attention: deep lens Fresnel, which creates the effect of a voluminous iridescent moon, hot foil and Brail glossy varnish glowing in ultraviolet light.

The label is made of special material with a velvet effect, with millions of glittering crystals.

The personal mold for bottle, slightly tinted glass and transparent T-shape closure with black leg create a unique premium image.

Futuristic gift packaging combines matte plastic and metal.
Dúshlán Deartha: Today’s vodka market is one of the most highly competitive. Almost all imaginable positions are already taken. So the most difficult task is to find a way to stand out on it.
Taighde: Before that, there was no product on the domestic market of Kazakhstan with the potential for the world export. "Luna" vodka is created to be attractive for the Kazakhstani mentality and at the same time to contain a message understandable to foreigners.

People of generation Y (which is the most solvent both in Kazakhstan and in the world) are attracted by stories mystical and real.
Inspioráid: For the base of brand, we have chosen the moon as an archetypal symbol, understandable to everyone and easy to remember. It is often used in literature and art, sounds in poetry and music. Many people believe in its influence on our psychological and even physiological condition.
We decided to create the Image of the moon and the whole space using clear semantic code and innovative visual solutions based on contrast materials.
Fad an Tionscadail: The project started in December 2021 in Minsk and finished in December 2023 in Shymkent
Sreabhadh Oibríochta: The label with the glittering deep lens Fresnel looking like the moon and millions of shimmering crystals draws attention of any customer passing by the shelf and creates a desire pick up the bottle to take a closer look.
Paitinní: Copyrights belong to Arman Auzhanov, 2021-2024