Ningxiahong Reign Title Buidéal Meisciúla le Sunkiss Design Team

Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2020 Duais Cré-umha A' Design Award sa Chatagóir Comórtais Dearadh Pacáistíochta é an dearadh Ningxiahong Reign Title Buidéal Meisciúla le Sunkiss Design Team.

Cré-umhaPacáistíocht· 2020

Ningxiahong Reign Title Buidéal Meisciúla

le Sunkiss Design Team

Cliant: The Ningxiahong Wolfberry Liquor

Buaiteoir an ghradaim Duais Cré-umha A' Design Award sa Chatagóir Pacáistíocht

22,445

Buaiteoir Gradaim Fíoraithe

Fíoraigh Stádas Gradaim do #89801

Tabhair Cuairt ar an Suíomh Féach ag A' Design Award Preasráiteas Suaitheantas Gradaim

Dathanna

An Dearadh

Maidir le Ningxiahong Reign Title Buidéal Meisciúla

Cruthaíonn an teaglaim de “táirge + peannaireacht + teideal réimeas” féiniúlacht amhairc shainiúil. Is focal stuama é teideal réimeas féin a sholáthraíonn dea-thoil. Nuair a chuirtear i bhfeidhm é ar phacáiste an táirge i bhfoirm peannaireachta, bíonn inphrionta ag an táirge de chultúr clasaiceach na Síne agus tréith shóisialta, agus seachadtar beannachtaí dearfacha an táirge do thomhaltóirí, ionas go mbeidh níos mó cainte ag tomhaltóirí agus iad ag ól. .

An Aitheantas

Maidir leis an Duais Cré-umha A' Design Award

Bhuaigh an dearadh Ningxiahong Reign Title Buidéal Meisciúla Duais Cré-umha A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí sármhaithe a mbíonn cruthaitheacht, aireagacht agus géarchúis mar shaintréithe acu. Is déantúsáin ghlic agus chruthaitheacha go suntasach iad buaiteoirí Cré-umha a dhearbhaíonn taithí fhairsing, samhlaíocht agus acmhainneacht a ndearthóirí. Táthar ag súil go mbeidh an dearadh Ningxiahong Reign Title Buidéal Meisciúla ina rud a bhfuil an-mheas air, a n-ardaítear agus a ghráitear, atá thar a bheith gairmiúil agus nuálach. Ionchorpraíonn an dearadh seo a bhuaigh Duais Cré-umha A' Design Award na cleachtais is fearr san ealaín, san eolaíocht, sa dearadh agus sa teicneolaíocht, agus tá sé sármhaith as a aird ar mhionsonraí. Sásaíonn an dearadh Ningxiahong Reign Title Buidéal Meisciúla riachtanais go hálainn, bainíonn sé le mianta, cuireann sé draíocht ar mhothúcháin agus tarraingíonn sé fiosracht.

Taobh Thiar den Dearadh

Pacáiste Preasa

Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.

Airíonna Uathúla: For this medium-end product of Ningxiahong, its exterior design draws on the ancient Chinese concept of "round sky and square earth"; the combination of black, red and gold improves perceived product quality. As for the application of cultural elements, the "reign title" for chronology by ancient Chinese dynasties is used as the core visual focus and the core element of cultural identity to bring unique cultural and social values.
Toisí & Pacáistiú: Bottle volume 750ml,high 300mm,the widest diameter 75mm
Clibeanna: Shangqi, liquor bottle, liquor, Ningxiahong, graphic design, package design, Chinese culture, Chinese elements, reign title
Teicneolaíocht Táirgthe: The packing material is porcelain with a matte finish, and the reign title is subject to gold stamping and decaling
Dúshlán Deartha: The Ningxiahong brand is aging. In order to change consumers' inherent perception of the Ningxiahong brand, and rebuild the brand image, we decide to strengthen the brand's cultural communications with consumers. The challenge of our package design is to select proper cultural elements for communication and combine them with the product.
Taighde: The Ningxiahong wolfberry liquor is both a drug and a foodstuff, and reflects homology of medicine and food in time-honored traditional Chinese medicine. On this basis, we have selected the "reign title" - a cultural symbol with distinctive historical characteristics. This product is combined organically with traditional Chinese culture to improve the cultural identity of consumers with the brand.
Inspioráid: A reign title is an auspicious word itself that delivers a good wish. The combination of "product - calligraphy - reign title" creates a unique visual identity! The reign title is applied to the product package in the form of calligraphy, the product has a strong imprint of classical Chinese culture and a strong social attribute.product quality. As for the application of cultural elements, the "reign title" for chronology by ancient Chinese dynasties is used as the core visual focus and the core element of cultural identity to bring unique cultural and social values.
Fad an Tionscadail: This project broke ground in April 2019 and was completed in June 2019. Its design was completed in Beijing, and its production location is Zhongwei, Ningxia.
Sreabhadh Oibríochta: The reign title is selected as the core element of the cultural identity of this product based on the demand of the target group, improving the cultural value and social attribute of this product. A reign title is an auspicious word itself that delivers a good wish. When used in the package as a design element, it promotes good interactions with consumers.
Baill Foirne: Design Leader: Zhou Hong; Design Director: Wu Changzhi