Tha Ying Hua Qing Su Phacaid le Jin Zhang na bhuannaiche air leth urramach anns an fharpais chliùitich 2022 Duais Umha A' Design Award ann an Roinn Farpais Dealbhadh Pacaidh.

UmhaPacadh· 2022

Ying Hua Qing Su Phacaid

le Jin Zhang

Neach-ceannach: Ying Hua Qing Su

Buannaiche Duais Umha A' Design Award ann an Roinn Pacadh

14,778

Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #126385

Tadhail air an Làrach Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn Ying Hua Qing Su Phacaid

Tha aghaidh a’ bhogsa tiodhlac còmhdaichte le blàthan cherry, a ’maidseadh leis na togalaichean ainmeil ann an Wuhan, a’ sealltainn spionnadh an earraich agus feartan ionadail. Tha an swallow le litir gaoil a’ toirt faireachdainn romansach don dealbh, tha na caractaran anns na 1990n a’ cur faireachdainn de retro ris, a’ soilleireachadh feartan obair-ciùird a’ bhrand san linn a dh’aois. Faodar dealbhadh a ’bhogsa a-staigh a phasgadh gu snasail ann an cumadh blàthan cherry, a tha a’ freagairt ri bogsa bonn gorm an locha, a ’cruthachadh faireachdainn eireachdail de Cherry Blossom a’ tuiteam air an loch.

An Aithneachadh

Mu dheidhinn Duais Umha A' Design Award

Tha Ying Hua Qing Su Phacaid air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Ying Hua Qing Su Phacaid na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Ying Hua Qing Su Phacaid a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: The front of the gift box is covered with cherry blossoms, which are matched with landmark buildings in Wuhan, swallows with love letters and characters in the 1990s, showing the vitality of spring, local characteristics and romantic feelings of retro; The design of the inner box can be cleverly folded into the shape of cherry blossom, matching with the blue bottom box of the lake, forming the aesthetic feeling of "Cherry Blossom falling on the lake".
Tomhasan & Pacadh: 396mm * 336mm * 55mm The biggest highlight is that the inner box can be folded and formed without glue and nails, which is more environmentally friendly and healthy. Consumers can also be used as decorations to achieve environmental protection to the greatest extent.
Tagaichean: Packaging gift box, cherry blossom, Wuhan,Retro, romantic gift box, pastry
Teicneòlas Cinneasachaidh: Coated paper with gray board, hot Blue Gold
Dùbhlan Dealbhaidh: The biggest difficulty of this packaging lies in the structure of the inner box. How to fold a box into a cherry blossom without glue and nails, and open it is also a cherry blossom. The designer needs to optimize the structure to make the box fold more smoothly to improve the production efficiency. After dozens of experiments, the best effect is finally achieved.
Rannsachadh: In order to create a gift box that can represent the characteristics of cherry blossoms in Wuhan, the designer went to several Cherry Blossom sites in Wuhan to experience and find the real emotional needs of people. The beauty of cherry blossoms is very short-lived, and people hope to keep it forever. Using this idea, the designer applies the beauty of "cherry blossoms falling from Jinghu" to the whole product design, At the same time, Wuhan's characteristic buildings and characters of the 1990s are added to push the city's characteristics and emotional expression to a new height.
Brosnachadh: When you see a cherry blossom petal falling on the lake, with breeze, the scenery is charming, which represents the characteristics of Wuhan. The name of the gift box is closely related to cherry blossom. As a companion gift of cherry blossom season in Wuhan, designers hope to integrate this beautiful landscape into the packaging design and keep it forever, so that customers can remember this moment.
Faid a' Phròiseict: The design of the project started in February 2021 and will be put on the market in Wuhan, China in late March
Sruth Obrachaidh: The inner box needs to be opened slowly along the petals to see the flower cake wrapped with tin foil. After eating, the inner box can be folded along the petals for decoration, and the outer box can be used as a storage box.
Buill na Sgioba: Designer:Jin Zhang
Illustrator:Ru Jun