Uncontrolled Love Feachtas Poiblíochta Taispeántais by Ziyue Hu

Uncontrolled Love Feachtas Poiblíochta Taispeántais by Ziyue Hu is a highly esteemed winner of the very prestigious 2022 Duais Iarainn A' Design Award in Dealbhadh Film, Bhidio agus Beothachaidh Competition Category.

IarannFilm· 2022

Uncontrolled Love Feachtas Poiblíochta Taispeántais

by Ziyue Hu

Client: Lu Xun Academy of Fine Arts Museum

Duais Iarainn A' Design Award Winner in Film Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Uncontrolled Love Feachtas Poiblíochta Taispeántais

Is éard atá i gCion gan Smacht ná tionscadal poiblíochta do thaispeántas poiblí i gcoinne foréigean teaghlaigh. Áirítear sa tionscadal láithreán gréasáin, póstaeir agus físeán beoite. Léiríonn an taispeántas na héifeachtaí diúltacha a bhíonn ag foréigean teaghlaigh ar leanaí trí fhíorimeachtaí agus saothair ealaíne. Léirítear do chuairteoirí conas is féidir le caitheamh den sórt sin dochar a dhéanamh do shláinte fhisiciúil agus mheabhrach leanaí. Roghnaíodh dathanna doimhne agus stíl phéintéireachta a forbraíodh go cúramach chun an teachtaireacht a dhéanamh díreach agus tarraingteach. Is é an aidhm cabhrú le tuismitheoirí bealaí dochracha oiliúna leanaí a aithint.

The Recognition

About the Duais Iarainn A' Design Award

Tha Uncontrolled Love Feachtas Poiblíochta Taispeántais air Duais Iarainn A' Design Award a bhuannachadh, aithneachadh urramach a bheirear do dhealbhaidhean math a choinnicheas ris na riatanasan proifeiseanta is gnìomhachais a thathar a' sùileachadh bho chruthachaidhean a chaidh an dealbhadh gu math. Tha buannaichean Iarainn a' nochdadh sgil mhòr, speisealachadh àrd, tuigse eòlaiche agus comas cruthachail an luchd-cruthachaidh. Thathar an dùil gum bi Uncontrolled Love Feachtas Poiblíochta Taispeántais na chruthachadh air a bheil mòran meas, ion-mholta agus gràdhach a tha practaigeach agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Iarainn A' Design Award a' cur nan cleachdaidhean as fheàrr sa ghnìomhachas còmhla agus tha feartan teignigeach comasach aige ceangailte ri eòlas-dèanamh agus tàlant. Tha meas air Uncontrolled Love Feachtas Poiblíochta Taispeántais airson a dhùrachd agus chaidh a dhealbhadh gus leasachaidhean càileachd beatha a thoirt seachad a chuidicheas le bhith a' dèanamh an t-saoghail na àite nas fheàrr.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a publicity work for a public exhibition against domestic violence, which includes website design, poster design and animated video publicity.
In this exhibition ,we show the negative effects of domestic violence on children from the perspectives of real events and works of art ，so that visitors can realize how much this kind of education can harm children’s physical and mental health.In order to make parents aware of the wrong way to stop the domestic violence against children.
Dimensions & Packaging: Video size: 1920*1080
Tags: Animated video, web design, exhibition promotion, anti-domestic violence
Design Challenge: The most difficult part of this design activity is how to present the contents of the exhibition to the audience in a more straightforward and appealing way. In terms of color style and pictures, we have chosen deep and appealing content. The style of painting is also the result of many attempts.
Research: What we are studying is different types of domestic violence and the impact of domestic violence on children's development. We collect news materials and related statistics on the Internet to provide conceptual support for our work. Our goal is to change parents' attitude towards children's education, so that parents can reflect on whether they inadvertently hurt their children in the process of education.
Inspiration: We were inspired by all the current events in the news and by our own experiences of domestic violence growing up. Too many children today live in the shadow of domestic violence. Their hearts are weak and incomplete. Parents are always doing harm to their children invisibly. It could be physical violence, apathy or a strong desire to control. Even if sometimes parents just want to vent their worries, what they say unintentionally can have a lifelong negative impact on their children.
Team Members: Designer: Hu Ziyue
Designer: Huang Yuexin
Designer: Mo Zhibo