Alfa Honey Pacadh by Antonia Skaraki is a highly esteemed winner of the very prestigious 2023 Duais Umha A' Design Award in Dealbhadh Pacaidh Competition Category.

UmhaPacadh· 2023

Alfa Honey Pacadh

by Antonia Skaraki

Client: Fragiadakis

Duais Umha A' Design Award Winner in Pacadh Category

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Verified Award Winner

Verify Award Status for #141267

View at A' Design Award Press Release Award Badge

Colors

The Design

About Alfa Honey Pacadh

Tha teaghlach Fragiadakis a' tionndadh an eòlas agus an gaol air mil gu eòlas Alpha. 'S e seo na tha nàdar a' tabhann, gus am faod daoine tòiseachadh às ùr! Ann an aibidil na Greugais, 's e "Alpha" a' chiad litir agus a' chiad chomharradh de chonaltradh. Le ùidh mhòr ann am feartan air leth an toraidh, tha an dealbhadh cho sìmplidh 's a ghabhas, a' leigeil leis a' mhil bruidhinn air a shon fhèin. Le searrag ghlainne thro-shoilleir agus clò-sgrìobhadh làmh-sgrìobhte, tha e coltach ri mil a' sileadh.

The Recognition

About the Duais Umha A' Design Award

Tha Alfa Honey Pacadh air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Alfa Honey Pacadh na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Alfa Honey Pacadh a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Obsessed with the exceptional characteristics of the product, the design is as simple as possible, letting the honey speak for itself.
A transparent glass jar and a handwritten typography, resembles the dripping honey.
The honey comes out of the jar and creates the logo, indicating that there is nothing more to communicate than the purity of the product. Less is more!
Tags: Packaging design, honey
Design Challenge: In the Greek alphabet, “Alpha” is the first letter and the initial imprint of communication.
It is the "Beginning" of everything. The first taste, the first smell, the first experience that is etched in our memory forever. It's the way we know the world.
Fragiadakis family transforms knowledge and love for honey into an Alpha experience.
It’s what nature offers, so we can begin Anew!
Inspiration: Words that communicate quality, and quality can only be shown through the pure, raw and natural characteristics of one of the most important substances that nature can provide, honey.
Project Duration: The project started in July 2021 in Athens and finished in January 2022 in Athens, and was released on the market in Greece and Germany in May 2022.
Team Members: creative director: Antonia Skaraki
art director: Andreas Deskas