Jiao Yu Gin Pasgadh Botal Sine le Laizhou Distillery

Tha Jiao Yu Gin Pasgadh Botal Sine le Laizhou Distillery na bhuannaiche air leth urramach anns an fharpais chliùitich 2024 Duais Airgid A' Design Award ann an Roinn Farpais Dealbhadh Pacaidh.

AirgeadPacadh· 2024

Jiao Yu Gin Pasgadh Botal Sine

le Laizhou Distillery

Neach-ceannach: Laizhou Distillery

Buannaiche Duais Airgid A' Design Award ann an Roinn Pacadh

37,924

Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #154181

Tadhail air an Làrach Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn Jiao Yu Gin Pasgadh Botal Sine

'S e dealbhadh pasgaidh a th' ann an Jiao Yu Gin a chaidh a chruthachadh airson sine a rinneadh ann an Sichuan, Sìona. Tha bodhaig chaol lùbte aig a' bhotal ghlainne ghorm-speur le rilifean fighe bambù air an uachdar. Tha na rilifean a' toirt iomradh air cultar fighe bambù sgìrean Sichuan agus Chongqing. Tha uachdar nan rilifean a' toirt grèim cofhurtail agus faireachdainn shreathach suathaidh. Tha bileag pàipear bambù bith-mhillidh a' taisbeanadh fiosrachadh a' bhathair ann an cruth soilleir le dathan eadar-dhealaichte. Tha àrc daraich a' seulachadh a' bhotail agus a' leigeil leis a' bhotal a bhith air a dhùnadh a-rithist às dèidh gach frithealadh. Faodar a' ghlainne, a' bhileag agus an t-àrc ath-chuairteachadh.

An Aithneachadh

Mu dheidhinn Duais Airgid A' Design Award

Tha Jiao Yu Gin Pasgadh Botal Sine air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Jiao Yu Gin Pasgadh Botal Sine na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Jiao Yu Gin Pasgadh Botal Sine na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: Laizhou Distillery in Qionglai, Sichuan Province, officially introduces its first gin brand and exclusively created packaging, Jiao Yu Gin. The packaging combines the bamboo weaving culture of Sichuan with local natural elements, aiming to entice the drinker into an enjoyable drinking journey while sensing the unique flavour of the Sichuan and Chongqing regions, thus making the brand a distinctive imprint in the wave of spirits localisation.
Tomhasan & Pacadh: product dimensions, 76 mm x 76 mm x 279 mm
Tagaichean: Dry Gin, Bashu Style, Bamboo Weaving Culture, Naturalism, Local Ingredients
Teicneòlas Cinneasachaidh: The traditional glass bottle, biodegradable bamboo paper label and oak cork.
Dùbhlan Dealbhaidh: The challenge was to create memorable packaging for local spirits that is also environmentally friendly. Therefore, the packaging innovatively incorporates the bamboo weaving culture of Sichuan, conveying the natural and pure concept of localised brewing. Meanwhile, the classic glass bottle, biodegradable bamboo paper label and natural oak cork can be recycled, commendably realising sustainable development and environmental protection.
Rannsachadh: The design team found that Gin, the number one spirit of the world, was marketed in a modern but limited and unmemorable manner of packaging; however, consumers prefer the package with unique local imprints. Therefore, the packaging of Jiao Yu innovatively combines local ingredients and traditional cultural elements to form a visual symbol with brand memory, opening up new market possibilities in the New Consumption Era.
Brosnachadh: Inspired by the representative bamboo element of Sichuan and Chongqing, the azure blue bottle is a harmonious fusion of slim, soft lines and bamboo weaving reliefs, representing an elegant, graceful, but modest texture. As the liquid flows underneath the bottle reliefs, enhancing the beauty of each other, create a profound visual appeal through the meets and mixes of regional culture and gin flavours.
Faid a' Phròiseict: The project was designed and developed in 2022 in Shanghai and Qionglai, and launched in July 2023 in China.
Sruth Obrachaidh: The slender and soft curved body of the bottle, combined with the bamboo shape reliefs on the surface, provides customers with a more comfortable holding experience and a more layered sense of touch. With good sealing performance, the oak cork is convenient for customers to drink the bottle several times. Moreover, the classic label is designed to increase the reading pleasure for customers through the rigorous layout of information and refreshing colour contrasts.
Buill na Sgioba: Yan Zhang, Wanting Tang, Sijia Liang, Ming Ke, Rong Chen