Mazuque Comfort Beòthachadh 3d by Mateus Morgan de Aguiar is a highly esteemed winner of the very prestigious 2025 Duais Airgid A' Design Award in Dealbhadh Film, Bhidio agus Beothachaidh Competition Category.
AirgeadFilm· 2025
Mazuque Comfort Beòthachadh 3d
Client: Morgan Studio
Duais Airgid A' Design Award Winner in Film Category
Verified Award Winner
Verify Award Status for #170105The Design
About Mazuque Comfort Beòthachadh 3d
Chaidh am pròiseact a chruthachadh gus feartan uile an toraidh a thaisbeanadh ann an dòigh chruthachail. A bhith fiosrachail gun a bhith draghail. B' e an adhbhar a thaisbeanadh cho comhfhurtail 's a tha an toradh. Tha ealain a tha air a brosnachadh le dealbhan is saothraichean clasaigeach a' giùlan ceangal domhainn leis an luchd-amais. 'S e gèard urraim don traidisean a th' ann a bhith a' gabhail brosnachaidh bho shaothraichean mòra dhealbhaidh, agus aig an aon àm a' feuchainn ri ùrachadh.
The Recognition
About the Duais Airgid A' Design Award
Tha Mazuque Comfort Beòthachadh 3d air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Mazuque Comfort Beòthachadh 3d na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Mazuque Comfort Beòthachadh 3d na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The project was made to show all the features of the product in a creative way. Being a informative but without being annoying. The purpose was to show how comfortable the product is.
- Dimensions & Packaging
- 1920 x 1080px
- Tags
- 3d boot, cgi shoe, shoe, shoe modelling, 3d shoe
- Production Technology
- The shoe was modeled using photographs as a reference and hard surface 3D modeling techniques. For modeling we used the software 3ds Max. All the textures made using leather texture and some photoshop brushes. Vray was used for rendering and C4D and Houdini for simulations
- Design Challenge
- The hardest part was making the elements composition and also the simulations, to reach the feel that we wanted for this job.
- Research
- The work was executed based mainly on the previous experiences in other works for several companies of the sector footwear, in very natural way. Feedback was collected mainly online about the quality of the 3D itself as well as the sensations that people had in the first contact with the art.
- Inspiration
- Art inspired by paintings and classical works carries with it a deep connection with the target audience. Taking inspiration from great works of painting is a gesture of reverence for tradition, while at the same time seeking to innovate.
- Project Duration
- 2 months, Franca, Brazil
- Operation Flow
- The animation visual was used on online such product website, instagram and facebook. The main focus was to attract attention to the product, bringing in the composition elements that generate the necessary sensations. Competitors often use images without a strong visual appeal, so the product, especially in the online market, goes unnoticed. The excess of texts works negatively in most of these cases, underestimating the viewer's intellect.
- Team Members
- Director: Mateus Morgan
Client: Mazuque
Briefing: Rafael Banhareli
3D modelling and texturing: Mateus Morgan, Carlos Masson
Animation: Mateus Morgan
Simulations Mateus Morgan, Rafael Moco
Sound Design Samuel Simionato
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