Fiero Mba'eñongatuha · 2021
BonBonne Nuit Karamelu Renda
by Ka Wai Tsun
- A' Design Award Fiero 2021 in Mba'eñongatuha
- CLIENT: Ka Wai (Rae), Tsun
- Estimated Number of Design Views: 11,073
- Verification code FF9C143E34 · Verify this award
Colors
About BonBonne Nuit Karamelu Renda
BonBonne Nuit ha'e peteĩ diseño renda karamelu rehegua. Héra oñembojoaju mokõi ñe'ẽ frances-gui, bon bon, he'ise karamelu, ha bonne nuit, he'ise pyhareve porã. Ko pensamiento omomaitei umi ohepyme'ẽvape ohecha hag̃ua ijeré ijeruvichague ha'ekuéra rembiapoukapy. Umi renda ojeporu peteĩ estilo montage oñembojoapy hag̃ua umi mba'e surrealista. Umi kerayvoty ojeisãmbyhy kuaágui, opa renda rehe oĩ peteĩ marandu ohechauka peteĩ mba'e ojehecharamóva. Umi téra producto rehegua ojejapo oipytyvõ hag̃ua ñane akãme oñemoĩ hag̃ua ta'ãnga imagen. Ko serie oguereko mbohapy pouches, mbohapy caja'i vevui ha mokõi caja rectangular ijasa reheve.
About the A' Design Award Fiero
BonBonne Nuit Karamelu Renda ohupyty A' Design Award Fiero, peteĩ ñehechakuaa prestigioso oñeme'ẽva diseño iporã-pe ohupytýva requisito profesional ha industrial oñeha'ãrõva creación iporã oñemoĩva-gui. Umi ganador Fiero ohechauka habilidad guasu, especialización yvate, comprensión experta ha capacidad creativa umi creador rehegua. Oñeha'ãrõ BonBonne Nuit Karamelu Renda ha'eha creación ojehayhúva, admirada ha estimada, práctica ha innovadora. Ko diseño ohupytýva A' Design Award Fiero ombojoaju mejor práctica industria rehegua ha oguereko característica técnica competente ojoajúva conocimiento ha talento ndive. BonBonne Nuit Karamelu Renda oñerespeta hembiapo cuidadoso rupi ha oñemoĩ ome'ẽ hag̃ua mejora calidad de vida rehegua oipytyvõva yvy ape iporãve hag̃ua.
Press Kit
- Unique Properties
- In order to fully bring out the concept, imagination is key. The design of the packages uses a montage style that brings together surrealistic elements. Since lucid dreams are controllable, the stories of each package are suggestive of the desires people most likely would have. Moreover, the conceptual names of each product are meant to trigger imaginative sceneries in customers’ heads.
- Dimensions & Packaging
- Image#1 Width 90mm x Depth 35mm x Height 130mm each, Image#2-3 Width 130mm x Depth 60mm x Height 105 mm each, Image#4 Width, Depth, Height 85mm each
- Tags
- Food packaging, Design, Collage, Photoshop, Surrealism, Quirky, Dreamy, Colourful, Candy, Lucid Dream
- Production Technology
- To construct a unique collage, photoshop was used to create the tone, colour, and mixture of images.
- Design Challenge
- The biggest challenge of the design process was to come up with the best way to create a design that leads the viewer to visualise the scenery by only looking at each package. The combination of collaged images, as well as the subtle tone and colour changes, complete the whole design.
- Research
- During the research, the key purpose was to look for what kind of design approach would ideally lead users to imagine what they see on the package, as if they were the protagonist of the dream. Illustrating was considered at the beginning to present each dream. This way, though, might feel lack of realism and make it difficult for users to build a connection. Therefore, after considerations, photoshop was chosen to create collages of different elements to finalise the designs of the packages.
- Inspiration
- There are always setbacks in life, and sometimes lucid dreams are the only place to get comfort and where dreamers can freely control. The concept behind this shop is to let their customers to have a taste of their own lucid dreams. In French, bon bon means candy, and bonne nuit means good night. Therefore, the two French words combined together become the brand name, BonBonne Nuit.
- Project Duration
- BonBonne Nuit was created and finished in March 2020 in Vancouver.
- Operation Flow
- Three pouches, three mini round boxes and two rectangular handle boxes, each with various special flavours of sweets.
- Patents
- Copyrights belong to Ka Wai (Rae) Tsun, 2020.
