Eho contenido-pe
Ballantines 17 Ñemoĩ Jopói Rehegua Li-Shang Printing Co., Ltd omba'apóva

Ballantines 17 Ñemoĩ Jopói Rehegua Li-Shang Printing Co., Ltd omba'apóva ha'e rembiporuarã oñemba'eguaséva 2021 A' Design Award Pláta pegua Mba'eñongatuha Jejapo Ñeha'ã Categoría-pe.


PlátaMba'eñongatuha· 2021

Ballantines 17 Ñemoĩ Jopói Rehegua

Li-Shang Printing Co., Ltd -gua

Mba'eporuhára: Li-Shang Printing Co., Ltd

A' Design Award Pláta Rembiporuarã Mba'eñongatuha Categoría-pe

22,909

Premio Rembiporuarã Oñemoneĩva

Emoneĩ Premio Reko #120433 Peg̃ua

Sa'y

Diseño

Ballantines 17 Ñemoĩ Jopói Rehegua Rehegua

Ballantines 17 ha'e peteĩ ñemoĩ jopói rehegua ojejapóva peteĩ whisky ñembojehe'áva peguarã. Pe caja hatãva ojejapo UV offset ñembokuatiápe kuatia foil pytãũ ári, sa'y de oro ha hovýpe ha logo oñemboguáva. Peteĩ mba'e ombogua'iva'ekue caja guýpe omopu'ã peteĩ aranduka rendáva ojere jave pe ijaho'i, ohechauka pe limeta peteĩ tenda de oro ári. Kuatiahai de oro tape rupi ohai umi ary ohupytýva'ekue premio ohasava'ekuépe. Umi jehe'a ha he'ẽ ra'ãnga oñemoĩ tapo reheve oĩ pe ijaho'i renondépe. Ko ñemohenda oisãmbyhy tenondete pe techa, upéi pe hetũ, upéi pe he'ẽ.

Jeguerohory

A' Design Award Pláta Rehegua

Ballantines 17 Ñemoĩ Jopói Rehegua ohupyty A' Design Award Pláta, peteĩ ñehechakuaa extraordinariamente prestigioso oñeme'ẽva diseño de primera línea, hechapyrãva ha impresionante-pe. Umi ganador Pláta ha'e tembiapo brillante ha heta creativo ohechaukáva expertise, talento ha agudeza sobresaliente umi diseñador-pe. Oñeha'ãrõ Ballantines 17 Ñemoĩ Jopói Rehegua ha'eha peteĩ tembiapo maravilloso, ejemplar, profesional ha innovador pypukuvéva. Ko diseño ohupytýva A' Design Award Pláta ha'e invento ojehechakuaáva ha ojehayhúva ohepyme'ẽva ha ombohasáva límite arte, ciencia, diseño ha tecnología rehegua. Ballantines 17 Ñemoĩ Jopói Rehegua ha'e creación heta ojeenvidiáva omokyre'ỹva ipotapy, ome'ẽva sentimiento positivo ha omoheñóiva maravilla ha sorpresa.

Diseño Rapykuéri

Marandu Aty

Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.

Mba'e Iñambuéva
As users unfold and interact with the packaging, the visuals, the smells and then the tastes create a sensuous experience to emphasize the value of the whisky.
Tuichakue ha Ñemyenyhẽ
Width (250 mm) x depth (155 mm) x height (370 mm), Bottle capacity 700ml
Ñe'ẽ Rape
whisky, packaging, liquor packaging, creative packaging
Ñeapopy Tecnología
Rigid box with UV Offset printing on silver foil paper, gold and blue spot color with embossing technique on logos. The highlight of the packaging is the conveyor belt mechanism that is installed under the box which allows the bible stand to rise up as users lay down the box cover.
Diseño Jepy'apy
The moment from unfolding the packaging to drinking the liquor, we carefully design how the users would interact with the components and how the experience of colors, movements, smells and tastes will present the value of the brand to its full potential.
Ñesẽheka
With Bible as our inspiration, we wanted to portray a sacred moment with the honorable mentioned whisky, as if it is presented at the end of a holy altar. The key is to convey the concept of time and create interactions with the senses through special structural mechanism and thoughtful placement of objects.
We had planned to design the flow of the interaction as this: First, users witness the rising bible. Then they proceed to read the honorable past of the whisky. Finally, they take in the aromas of the spices at the front before they enjoy the whisky. The whole experience is presented in the sequence of visual, smell then taste.
Inspiración
Ballantine’s 17 Year Old blended whisky has been named 2020 Scotch Blend of the Year in Jim Murray’s Whisky Bible. This limited edition packaging celebrates the famous whisky for its 7th win of the same title. The idea that Bible signifies the most important print, we use this as our core concept. Combined with Ballantine's signature blue color, we designed a conceptual space that translates a gilded magnificent altar into an elevated stage for the liquor bottle and the Whisky Bible.
Proyecto Ára Tuichakue
The project started in Taiwan in June 2020 and completed in Taiwan in August 2020.
Mba'apo Rape
When users open the plain blue box the bible will emerge on the golden stage, placed right next to the prestige Scotch Blend whisky. As a pathway leading up to the stage, the gold prints record the past seven awarded years. Cork bottled samples of the spices and flavors are presented at the front of the box cover to provide users a more dynamic experience for the sense of smell right before their first sip of the whisky.
Aty Rembiguái
Design director: Sheng-Hsun Hong
Graphic designer: Chih-Chen Huang
Packaging structural designer: Li-Fan Liu
Ta'ãnga Mba'eñemoneĩ
Image #1: Photographer Yi-Han Pan, 2021.
Image #2: Photographer Yi-Han Pan, 2021.
Image #3: Photographer Yi-Han Pan, 2021.
Image #4: Photographer Yi-Han Pan, 2021.
Video: Editor Yi-Han Pan, 2021.

Patrocinado

Ehechauka Designers.org Rapykuéri

Ejuhu producto, servicio ha oportunidad ore socio publicitario-kuéra rehegua.

Diseño Porã Oñeñangareko Porãvaerã

A' Design Award ha'e premio internacional, jurado reheve, diseño porã pegua. Eike A' Design Award-pe erekóvo ijeheguíva ñemoneĩ, ñemyasãi, mba'ete ha nde mba'apo ñemoherakuã. Emoĩ nde mba'apo A' Design Award-pe ha eñeha'ã ejapo hag̃ua A' Design Prize.

Emoĩ