Zaotu Shaofang Trembi'u Rehegua Mba'epuru: Kaguy Ryru by Bo Gao

Zaotu Shaofang Trembi'u Rehegua Mba'epuru: Kaguy Ryru by Bo Gao is a highly esteemed winner of the very prestigious 2022 A' Design Award Brónse in Mba'eñongatuha Jejapo Competition Category.

BrónseMba'eñongatuha· 2022

Zaotu Shaofang Trembi'u Rehegua Mba'epuru: Kaguy Ryru

by Bo Gao

Client: Shenzhen Qianzhi Empowerment Creative Consulting Co., Ltd.

A' Design Award Brónse Winner in Mba'eñongatuha Category

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Verified Award Winner

Verify Award Status for #133743

View at A' Design Award Press Release Award Badge

Colors

The Design

About Zaotu Shaofang Trembi'u Rehegua Mba'epuru: Kaguy Ryru

Kuatia Moñe'ẽrã: Zaotu Shaofang ha'e peteĩ ryru ojejapóva peteĩ kaguýpe ojejapo vaekue "white bentonite"-pe, peteĩ ñaña ombojehe'áva pe yvy fermentación-pe. Pe ryru ojeporu pe bentonita morotĩ ha'e hekove sa'y guasu. Yvyty, kuarahy rendy, arai, y, yvyra ha guyra ojoaju hikuái peteĩ ta'ãngápe ojeguerekóva pe kuatia China-gua bentonita rerakuã. Ko ta'ãnga ohechauka pe tekoha kaguy ñemoingo ha pe mba'epuru rekove tuichavéva. Pe kaha ojepe'a mbytégui okuapy ha akatúa gotyo, ha pe kaha pyahu osẽ tenondeve ojehechauka hag̃ua. Pe kaha ojejapo kuatiañe'ẽ especial reheve, oñemboguapy hína óro rendáre, ha pe vaso vidrio ojejaipo morotĩ, ojepytu'u ta'ãnga ojekaigue vaekue reheve.

The Recognition

About the A' Design Award Brónse

Zaotu Shaofang Trembi'u Rehegua Mba'epuru: Kaguy Ryru ohupyty A' Design Award Brónse, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño sobresaliente-pe ojekuaáva creatividad, ingenio ha astucia rupi. Umi ganador Brónse ha'e artefacto hábil ha creativo ohechaukáva experiencia, imaginación ha recurso umi diseñador-pe. Oñeha'ãrõ Zaotu Shaofang Trembi'u Rehegua Mba'epuru: Kaguy Ryru ha'eha peteĩ objeto ojehayhúva, admirado ha estimado, profesional ha innovador. Ko diseño ohupytýva A' Design Award Brónse ombojoaju mejor práctica arte, ciencia, diseño ha tecnología rehegua ha iporãiterei detalle rehe. Zaotu Shaofang Trembi'u Rehegua Mba'epuru: Kaguy Ryru ombohory necesidad, ohupyty ipotapy, ombovy'a sentimiento ha ohenói curiosidad.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Zaoshaofang wine uses white bentonite to add to pit mud, which can remove harmful substances in pit mud and retain beneficial substances. Bentonite is the core selling point. The design uses bentonite white as the exclusive color, and skillfully uses mountains, sunshine, clouds, water, trees and birds to create the pattern design of "bentonite" font shape. The unique visual pattern design reflects the winemaking environment and the core selling point of the product.
Dimensions & Packaging: Packing box size: 145mm X 110mm X H285mm
Tags: Symbolization, Simplicity, Differentiation
Production Technology: The packing box is opened from the left and right in the middle, and the inner box is ejected forward for easy display. The box is gilded with special paper, the glass bottle is sprayed white, and the pattern is baked.
Design Challenge: The biggest problem we encountered in the design was how to cleverly highlight the selling point of "bentonite" so that the product has a high sense of value. Through our design, we have achieved these two points very well.
Research: The biggest feature of this product is the processing of "Benton Clay" into wine. Therefore, the focus of the design is to enlarge the text of the Chinese "Bentonite" and then shape it on the bottle. Let consumers understand the selling point of the product as soon as they see the product, and shape the memory point of the brand.
Inspiration: This design highlights the selling point of "bentonite" and makes the product have a high sense of value. Through our design.The graphic design of the core "bentonite" lets consumers know the selling pointand remember the visual symbols of products.the ultimate simple design to attract consumers.
Project Duration: The work started in July 2019 and was completed in December 2019
Operation Flow: The packing box opens from the middle left and right, and the inner box pops forward for easy display.the box is simple, easy to open and easy to produce.Packaging are environmentally friendly for reuse.
Team Members: Bo Gao