Guotai Panda Kaguái Ryru Aguará Rendaguáicha by Venus Team

Guotai Panda Kaguái Ryru Aguará Rendaguáicha by Venus Team is a highly esteemed winner of the very prestigious 2022 A' Design Award Brónse in Mba'eñongatuha Jejapo Competition Category.

BrónseMba'eñongatuha· 2022

Guotai Panda Kaguái Ryru Aguará Rendaguáicha

by Venus Team

Client: Shenzhen Baixinglong Creative Packaging Co., Ltd

A' Design Award Brónse Winner in Mba'eñongatuha Category

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Verified Award Winner

Verify Award Status for #136672

View at A' Design Award Press Release Award Badge

Colors

The Design

About Guotai Panda Kaguái Ryru Aguará Rendaguáicha

Guotai Panda ha'e peteĩ kaguái ryru itápe ojejapóva umi baijiu chína kaguáirã. Pe ryru ojeporu forma abstracta bionica oñemohendáva peteĩ panda ra'ãnga. Peteĩ jyvaty pe ryru retépe ojapo peteĩ panda jyva ra'ãnga abstracta, oñembojoájava pe forma bionica ergonomiándi. Pe jyvaty ndaha'éi jajeity haguã ha ojapo pe ryru ojepokohu porãve haguã. Pe ryru ojejagarra pe jyvatýpe oñembojoja aja pe akã kuarepotĩgui ambue pógui. Pe ryru rete ha'e streamlined ha dinámica. Umi sa'y hũ, morotĩ ha itaju ohechauka pe filosofía oriental. Pe capacidad ha'e 500 mililitro.

The Recognition

About the A' Design Award Brónse

Guotai Panda Kaguái Ryru Aguará Rendaguáicha ohupyty A' Design Award Brónse, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño sobresaliente-pe ojekuaáva creatividad, ingenio ha astucia rupi. Umi ganador Brónse ha'e artefacto hábil ha creativo ohechaukáva experiencia, imaginación ha recurso umi diseñador-pe. Oñeha'ãrõ Guotai Panda Kaguái Ryru Aguará Rendaguáicha ha'eha peteĩ objeto ojehayhúva, admirado ha estimado, profesional ha innovador. Ko diseño ohupytýva A' Design Award Brónse ombojoaju mejor práctica arte, ciencia, diseño ha tecnología rehegua ha iporãiterei detalle rehe. Guotai Panda Kaguái Ryru Aguará Rendaguáicha ombohory necesidad, ohupyty ipotapy, ombovy'a sentimiento ha ohenói curiosidad.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a panda-themed bottle designed for Guotai Winery in Guizhou, China. Use abstract bionic forms to represent pandas. The bionic shape and ergonomics are combined to form an abstract panda arm in the groove of the bottle body, which is non-slip and more convenient to use. The shape of the bottle body is full of streamline and dynamic, and the black and white gold color matching shows the oriental philosophy.
Dimensions & Packaging: 53%vol Alcohol Content, 500 ml Capacity, Chinese Baijiu packaging
Tags: Panda, Bionic,Bionic packaging, Chinese Baijiu packaging, Bionic Chinese Baijiu packaging, Chinoiserie, Simple style
Production Technology: ceramic wine bottle, metal bottle cap
Design Challenge: How to create a unique bottle shape to express panda, this is a problem. It is also necessary to meet the customer's cost requirements.
Research: Pandas are the animals loved by people all over the world. Through in-depth understanding of pandas, I found that pandas are totem symbols of mysterious oriental culture in people's hearts. Expressing this symbol in an abstract way, combined with ergonomic shape, can increase the interaction between consumers and Chinese panda culture and drive consumers' emotional resonance.
Inspiration: The customer put forward a demand for the packaging design of the panda-themed wine. After receiving the demand, I want to find the relationship between people and natural animals through this design, not just a package. I observed pandas on China's IPanda online channel and did a lot of research on pandas. After getting to know the panda in depth, I felt that Chinese philosophy should be used to interpret its image.
Project Duration: The project started in China in January 2022 and completed in China in January 2022.
Operation Flow: Hold the bottle in the groove and turn the cap with your other hand to open it. In the groove is an abstract panda arm, which in the hand creates the feeling of interacting with the panda.
Team Members: Venus Team
Image Credits: Image #1: Packaging Designer Jiahuizi Xu, SHENZHEN BAIXINGLONG CREATIVE PACKAGING, 2022.
Image #2: Packaging Designer Jiahuizi Xu, SHENZHEN BAIXINGLONG CREATIVE PACKAGING, 2022.
Image #3: Packaging Designer Jiahuizi Xu, SHENZHEN BAIXINGLONG CREATIVE PACKAGING, 2022.
Image #4: Packaging Designer Jiahuizi Xu, SHENZHEN BAIXINGLONG CREATIVE PACKAGING, 2022.
Image #5: Packaging Designer Jiahuizi Xu, SHENZHEN BAIXINGLONG CREATIVE PACKAGING, 2022.
Video Credits: Packaging Designer Jiahuizi Xu, SHENZHEN BAIXINGLONG CREATIVE PACKAGING, 2022.