Rooeein Mba'epuru Filtro Rendaje by Wallrus Design Studio is a highly esteemed winner of the very prestigious 2022 A' Design Award Brónse in Mba'eñongatuha Jejapo Competition Category.
BrónseMba'eñongatuha· 2022
Rooeein Mba'epuru Filtro Rendaje
Client: Rooeein Filters Co.
A' Design Award Brónse Winner in Mba'eñongatuha Category
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The Design
About Rooeein Mba'epuru Filtro Rendaje
Rooeein ha'e peteĩ jehepyme'ẽ rendaje ojejapo hag̃ua automóvil filtro yvytu ha ñandyry rehegua. Pe rendaje oiporu peteĩ sa'y hovy ha peteĩ yvyra rogue ta'anga. Pe yvyra rogue ombojoja ñande yvy apytépe, moõpa umi rogue oipytyvõ omopotĩ hag̃ua yvytu, ojoguaite filtro omopotĩva yvytu peteĩ motór-pe g̃uarã. Pe téra jeikuaauka guasuve ou peteĩ tape ohasáva ka'aguy ipypuku rupi ta'anga guive, ha upe ta'anga voi ojapo avei marca identidad sa'ykuéra reheguáva. Ko diseño oipytyvõ pe productore ojehecha porãve hag̃ua tienda-pe. Pe yvyra rogue apytu'ũmby ojeporu avei opaite marketing ha jehechauka marca reheguáva rupive.
The Recognition
About the A' Design Award Brónse
Rooeein Mba'epuru Filtro Rendaje ohupyty A' Design Award Brónse, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño sobresaliente-pe ojekuaáva creatividad, ingenio ha astucia rupi. Umi ganador Brónse ha'e artefacto hábil ha creativo ohechaukáva experiencia, imaginación ha recurso umi diseñador-pe. Oñeha'ãrõ Rooeein Mba'epuru Filtro Rendaje ha'eha peteĩ objeto ojehayhúva, admirado ha estimado, profesional ha innovador. Ko diseño ohupytýva A' Design Award Brónse ombojoaju mejor práctica arte, ciencia, diseño ha tecnología rehegua ha iporãiterei detalle rehe. Rooeein Mba'epuru Filtro Rendaje ombohory necesidad, ohupyty ipotapy, ombovy'a sentimiento ha ohenói curiosidad.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This project is one of the most successful projects we have in our portfolio.
Because we were able to create the whole branding process by creating and designing a distinctive package and deliver effective messages to the audience that also affected their attention to the environment, and this point of our attention and responsibility for the development of culture. And increased a community's attention to environmental issues. - Dimensions & Packaging
- This project has a great variety of dimensions
- Tags
- Filters, Air and Oil, Industrial Packaging, Creative Design
- Production Technology
- All visual communications, advertising, promotions and other integrated communication methods of marketing, branding and advertising of this brand were planned and implemented based on this philosophy.
- Design Challenge
- The main challenge of this project is about finding a new and unique powerful element that knows with everyone.
- Research
- The main idea emerged from the heart of the image of a road passing through a dense forest, and even led to the formation of the brand's colorful identity.
- Inspiration
- Rooeein is a very special and unique project. The leaves drive the consumer insight into the nature easily. Car filters brings clear air for engine exactly like that leaves do in nature.
- Project Duration
- This project was start at Oct 2019 and ended on Dec 2021
- Operation Flow
- this project started with a very deep research about how filters work. Using biometric technique to find core idea and this drive design way into nature.
- Patents
- Copyright 2022 Rooeein co. All right reserved.
- Team Members
- Design Director: Iman Ale Mozaffar
Creative Director: Matin Mirzaei - Image Credits
- Photographer: Iman Ale Mozaffar
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